Digital Shelf & Content Manager

Key Responsibilities:

Content ownership & excellence

• Owns creation and adaptation of e-commerce content (titles, descriptions, images, assets) and keywords for e-commerce platforms and clients
• Ensures consistency with brand guidelines
• Drives data-based content & keywords optimization

Digital shelf performance

• Ensures product listings are complete, accurate, compliant and aligned with brand guidelines
• Continuously analyzes digital shelf performance across clients
• Identifies gaps and opportunities in visibility, availability, conversion and traffic

Campaign performance & optimization

• Monitors performance of e-commerce activations and campaigns
• Identifies opportunities to improve efficiency and impact
• Tests, refines, and scales winning approaches

Execution & implementation across clients

• Ensures correct and timely implementation of content across e-commerce platforms
• Monitors quality and availability of product listings
• Proactively identifies and resolves execution gaps through Sales team
• Works closely with Brand, Digital, Sales team

Key Qualifications and Skills

• Hands-on e-commerce and digital content profile with proven experience in managing product content, digital shelf execution, and performance optimization across e-commerce platforms
• Analytical mindset, with ability to interpret data and translate into actionable insights
• Demonstrated ability to drive continuous optimization, improving visibility, content quality and conversion through testing and data-driven decisions
• Strong understanding of e-commerce fundamentals, including SEO, GEO, product listing optimization, and digital shelf dynamics
• Effective cross-functional collaboration
• Growth mindset, drive