Director, Amazon + Retail Media
Summary
Oversee Amazon DSP strategy and execution for a major client, while providing director-level support for additional retail accounts, leveraging programmatic advertising and e-commerce marketplace expertise.
The Role
We're looking for an Director to own Amazon DSP (demand-side platform) strategy and execution for a large-scale portfolio account. In addition, you'll also be director-level support for managers across 2-3 other full-funnel retail accounts, as well as help the wider team sharpen how they plan and execute across retail DSP.
You Will Be
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Accountable for full-funnel Amazon DSP strategy, planning, and execution across a large-scale portfolio account.
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Supporting managers at a director-level across several other accounts across Amazon Sponsored Ads, DSP, and other retailers (Walmart, Target, Criteo)
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Designing, implementing, and managing ad spend across campaigns, while having a full grasp of how different ad types work together to further our client’s goals.
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Monitoring daily trends, opportunities, and spend across multiple brands
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Proactively communicating with clients about account health, ad performance, sales, best practices, potential opportunities, and developing action plans to improve results
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Working in a dynamic, time-intensive environment where competing priorities are commonplace. Previous agency experience preferred.
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Closely monitoring competitors and category trends
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Auditing prospective Amazon accounts and identifying areas for improvement to assist in the sales process
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Developing and maintaining a strong understanding of new or emerging trends within Amazon and other marketplaces
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Tasked with some special projects as needed to help the growth of the department
You Must Have
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8+ years in digital media, with deep hands-on Amazon DSP planning and execution experience.
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Real programmatic fluency — PMP vs OMP, inventory deals, audience strategy, and inventory decisions.
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Command of the full Amazon ecosystem: DSP, Sponsored Products, Brands, and Display, plus AMC.
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Experience working with or at a brand with $5M+ in annual Amazon budget
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A track record leading large, complex, or multi-brand accounts.
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Experience with 3P optimization tools (Pacvue, Skai, Gigi, etc)
- Experience managing and developing direct reports, including coaching, feedback, performance management, and career development
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Great communication skills, both written and oral, with a strong attention to detail
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Extremely well organized, able to balance client timelines and business needs across multiple clients
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Work comfortably in dynamic, time-intensive environments where competing priorities are commonplace
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Ability to manage client expectations and priorities
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Experience presenting to senior-level client contacts
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The ability to explain the nuances of Amazon clearly and concisely
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Working experience of Vendor and Seller Central
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An understanding and experience with optimizing product detail pages, including titles, key features, and A+ content.
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Knowledge about how Amazon marketing and performance affect the purchase funnel
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An understanding of Amazon account operations, logistics, and the fees that may be associated with them
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Working knowledge of other e-commerce marketplaces outside of Amazon
Nice to Have
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Experience within the pet category
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Prior agency experience
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Working knowledge of other digital marketing channels outside of Amazon (social, influencer, search, etc.)
Skills
As published by lever · 10 questions · 1 written answer
Basics
Resume/CV, Full name, Pronouns, Email, Phone, Current location, Current company, LinkedIn URL, Portfolio (if applicable) URL, Other website, What is your age range?, I identify my ethnicity asSelect all that apply, What gender do you identify as?
Short answers (1)
- Desired Salary
Pick from a list (8)
- Earliest Start Date? optional
- How Did You Hear About Us? optional
- Are you legally authorized to work in the United States? optional
- Will you now or in the future require sponsorship for employment visa status (e.g. E, F-1 STEM OPT, H-1B, J-1, L-1, O-1, TN) optional
- What state do you currently reside in? optional
- How many years of experience do you have consulting on or directly managing Amazon Advertising accounts for both sponsored ads?
- Do you have hands-on experience managing campaigns within Amazon DSP?
- Do you have experience working with or at a brand with $5M+ in annual ad budgets?
Written answers (1)
- In 150 characters or fewer, What’s a performance or growth challenge you love tackling—and how do you approach it? optional