Director of Experience Design - EA App
We're looking for a Director of Experience Design to lead and evolve the design vision for the EA app, our central platform connecting millions of players to games, content, and community. Reporting to the Senior Director of Design, you will shape the end-to-end player experience across discovery, purchase, and engagement.
You will lead a team of Product Designers and partner with Product Management, Engineering, User Research, Data, and Content Design to deliver intuitive, high-quality experiences at scale. This is a hands-on leadership role that blends strategic thinking, design craft, and team development.
What You'll Do
Set vision and direction Define and drive a clear experience vision for the EA app, aligning player needs, our goals, and product strategy.
Lead and develop the team Manage and grow a team of Product Designers, building a strong culture of craft, collaboration, and accountability.
Partner across disciplines Work closely with Product, Engineering, User Research, Data, and Content Design to shape solutions grounded in insight, clarity, and measurable impact.
Deliver high-quality experiences Ensure a high bar for usability, accessibility, interaction design, and content clarity across all key journeys.
Influence product outcomes Use research, data, and experimentation to inform decisions, improve experiences, and guide long-term product direction.
What You Bring
10+ years of experience in product design, with 4+ years leading and managing design teams
Track record shipping consumer-facing digital products at scale
Strong portfolio demonstrating systems thinking, interaction design, and high-quality execution
Experience working closely with User Research, Data or Analytics, and Content Design
Experience with data-informed design, experimentation, and metrics-driven decision-making
Experience designing complex platforms such as marketplaces, content ecosystems, or social platforms
Experience with UX principles, design systems, and content strategy fundamentals
Operate strategically while staying connected to design craft.
Excellent communication, storytelling, and stakeholder management skills
Passion for games and player experiences is a strong plus
Experience with testing frameworks and product analytics tools
Nice to Have
Experience in gaming, entertainment, or subscription-based platforms
Familiarity with PC platforms, launchers, or digital storefronts
Why Join Us
Shape the future of how millions of players connect with EA games
Work on a highly visible, player-facing platform
Lead and grow a talented design team within a global organization