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AccorHotel

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Director of Marketing

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Description

  • Develop and implement marketing strategies to enhance brand awareness and drive revenue growth.

  • Lead annual marketing plans, campaigns, and promotional activities.

  • Oversee digital marketing, social media, public relations, and advertising.

  • Ensure consistent brand positioning and compliance with hotel brand standards.

  • Collaborate with Sales, Revenue, and F&B teams to maximize business opportunities.

  • Manage marketing budgets and ensure effective return on investment.

  • Build strong relationships with media, influencers, agencies, and business partners.

  • Identify market trends, competitor activities, and new marketing opportunities.

  • Plan and execute marketing initiatives for hotel outlets, events, and special promotions.

  • Monitor marketing performance and prepare reports for senior management.

  • Lead, motivate, and develop the marketing team to achieve departmental goals.

  • Perform other duties as assigned by the General Manager.

  • Bachelor's degree in Marketing, Business Administration, Hospitality Management, or a related field.

  • Minimum 7–10 years of marketing experience, including 3–5 years in a leadership role, preferably in luxury hospitality.

  • Proven experience in marketing strategies, brand management, and digital campaigns.

  • Strong knowledge of digital marketing, social media, public relations, and market trends.

  • Excellent leadership, communication, and organizational skills.

  • Ability to manage budgets, drive revenue, and deliver measurable results.

  • Creative, commercially driven, and results-oriented.

  • Knowledge of the UAE luxury hospitality market is an advantage.

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