Director of Marketing and Communications

ABOUT LIFEMOVES

LifeMoves is the largest provider of interim housing and support services in the Bay Area. With over two dozen and counting interim housing and service communities from Daly City to San Jose, LifeMoves gives our neighbors experiencing homelessness a temporary place to call home while providing intensive, customized case management through both site-based programs and community outreach that teaches and reinforces skills that clients need to return to and sustain stable housing.

POSITION PURPOSE

LifeMoves is seeking a strategic, collaborative, and hands-on Director of Marketing & Communications to help lead and execute the organization's marketing, communications, public relations, digital engagement, and brand initiatives.

Reporting to the Vice President of Marketing & Communications, this role will help strengthen organizational visibility, support fundraising and donor engagement efforts, advance executive thought leadership, and build the operational systems necessary for a high-performing communications function.

This position is ideal for a marketing and communications professional who enjoys both strategy and execution. The Director will help shape organizational messaging and public visibility while also rolling up their sleeves to write content, manage projects, execute campaigns, oversee digital channels, coordinate media relations, and ensure day-to-day operational excellence.

The successful candidate will thrive in a fast-paced environment, be comfortable managing multiple priorities simultaneously, and possess the judgment and adaptability needed to support a mission-driven organization addressing one of the Bay Area's most complex social challenges.

ESSENTIAL JOB RESPONSIBILITIES

Strategic Communications & Brand Leadership

• Partner with the Vice President to develop and implement integrated marketing and communications strategies aligned with organizational priorities.
• Support development and execution of annual marketing, communications, brand, and engagement plans.
• Ensure consistent organizational messaging across external and internal audiences.
• Support executive communications, thought leadership initiatives, presentations, speeches, and key messaging.
• Monitor emerging trends, issues, and opportunities that may impact organizational reputation and visibility.

Media Relations & Public Affairs

• Serve as the primary day-to-day media contact for LifeMoves.
• Develop and execute proactive media relations strategies that increase awareness of LifeMoves' impact and expertise.
• Manage media inquiries, interviews, press releases, media lists, and story development.
• Identify opportunities to elevate organizational thought leadership and community visibility.
• Support crisis communications, issues management, and reputational risk mitigation as needed.

Content, Storytelling & Digital Engagement

• Lead the creation of compelling content across digital, print, email, social media, donor, and organizational communications channels.
• Identify and elevate client, staff, donor, volunteer, and community stories that demonstrate impact.
• Oversee website content, digital communications, and content calendars.
• Ensure all communications reflect LifeMoves' commitment to ethical, dignity-centered storytelling.
• Maintain and strengthen brand consistency across all communications platforms.

Fundraising Communications & Donor Engagement

• Partner closely with Development leadership to support donor acquisition, stewardship, retention, and engagement strategies.
• Develop fundraising appeals, stewardship communications, campaign messaging, donor stories, impact reports, and event communications.
• Strengthen and maintain LifeMoves' case for support through compelling messaging and storytelling.
• Support annual giving campaigns, fundraising events, match challenges, and other philanthropic initiatives.
• Collaborate with Development and Data teams to leverage audience insights and improve donor communications performance.

Internal Communications & Employee Engagement

• Support organizational communications initiatives that keep employees informed, engaged, and aligned with organizational priorities.
• Partner with Human Resources and Executive Leadership to develop and distribute internal communications and change-management messaging.
• Help strengthen employee understanding of LifeMoves' mission, culture, and strategic priorities.

Operations, Analytics & Cross-Functional Leadership

• Serve as the operational leader of the Marketing & Communications function.

• Develop and maintain workflows, project management systems, communications calendars, templates, and processes.

• Manage agency, consultant, freelance, and vendor relationships.

• Establish and monitor key performance indicators across communications, media relations, digital engagement, and donor communications.

• Analyze performance data and prepare reports that inform decision-making and demonstrate impact.

• Build strong relationships across Development, Programs, Operations, Human Resources, and Executive Leadership teams.

• Provide coaching, guidance, and support to staff, contractors, and vendors as appropriate.