Director of Multifamily Marketing

Job Title: Director of Multifamily Marketing

Location: Norwood, MA/hybrid

Hours: Full time

Pay Rate: Starting at $120,000

HallKeen Management is seeking an experienced, strategic, and hands-on Director of Multifamily Marketing to lead our marketing function, strengthen the HallKeen brand, support company growth, and serve as a strategic marketing partner to our property management teams.

This is a supervisory leadership role within the marketing department, overseeing and collaborating with marketing team members while working closely with Property Managers, Regional Managers, and on-site leasing teams across the portfolio.

The Director will set marketing strategy, establish priorities, guide the team's work, manage resources and vendors, and ensure that marketing initiatives deliver results. At the same time, this is a role that stays close to the properties. The Director must be willing to get out into the field, understand what property teams are experiencing, and step in personally when a community needs additional marketing or leasing support.

The Director will be expected to move comfortably between department leadership, corporate strategy, and hands-on property support.

The Role:

The Director of Multifamily Marketing has three interconnected responsibilities:

• Lead the marketing team - Set priorities, provide direction, develop team members, allocate resources, and ensure the department delivers high-quality, effective work.
• Support the properties - Partner closely with Property Managers and leasing teams to help communities generate traffic, convert leads, improve occupancy, and compete effectively in their local markets.
• Build the HallKeen brand and support growth - Strengthen the company's overall brand, reputation, visibility, and marketing platform in support of long-term growth.