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Director of Product, Growth

Open 34d

You will take ownership of Quince's Marketing Technology product vision, strategy, and roadmap, working closely with the CGO and data team. You will become the subject matter expert in marketing data and tools, optimizing existing platforms. You will collaborate with digital marketing, data science, and engineering to shape strategy for marketing attribution, optimization, and identity resolution technology. You will build autonomous systems that monitor and deliver advertisement spend across channels, and a platform that seamlessly integrates multiple channels alongside the retention team. You will work with business and technology teams to enable a personalization engine and audience segmentation for targeting, while vetting third parties that could help achieve these goals, and continuously testing new products with a growth mindset.

Responsibilities

  • Define the product vision, strategy, and roadmap for Quince's Marketing Technology, working closely with the CGO and the data team
  • Be the subject matter expert in marketing data, and the tools used; understand existing platforms and how to optimize them
  • Collaborate with digital marketing, data science, and engineering to develop the strategy for marketing attribution, optimization, and identity resolution tech
  • Build autonomous systems to monitor and deliver advertisement spend across different channels
  • Build the platform to seamlessly integrate multiple channels working directly with the retention team
  • Work with business and technology teams to enable development of personalization engine and audience segmentation for targeting and personalization
  • Consider and vet possible third parties that may help in Quince's endeavor
  • Continuously test new products with a growth mentality

Requirements

  • Overall 10+ years of experience with at least 7 years in product management role for growth initiatives
  • Proven ability to influence cross-functional teams without formal authority
  • Demonstrated success in defining and launching excellent products
  • Excellent written and verbal communication skills
  • Technical background
  • Passion to answer Product/Engineering questions with data
  • Capable of tackling very loosely defined problems
  • Experience with marketing automation, attribution, analytics, experimentation, and personalization tools
  • Ability to build AI tools to achieve the goals and foster AI adoption across the organization

See also

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