Director of Sales
Posted Updated
Company Overview
Maronda Homes is a family-owned and operated home builder with a rich history dating back to 1972. Founded on the principles of family, quality, and community, we are dedicated to creating beautiful homes and vibrant neighborhoods that foster lasting relationships and trust.
Key Responsibilities:
- Provide strategic sales leadership across assigned markets by driving revenue performance and developing Sales Associates into high performers and future leaders.
- Community Positioning – Guide strategy on product, price, promotion and people. Stay ahead of trends through consistent reviews of the prospect funnel and engage fully in strategy for marketing messaging with Marketing Managers.
- Oversee the recruiting strategy to hire in advance of need.
- Field Coaching Requirement:
- Spend a minimum of 3 times per month in the community with each Sales Counselor to oversee community positioning, model excellence, and talent development.
KPIs (What a Good Job Looks Like):
- Achieving Sales Plan: 100% achievement of division gross margin goals and net sales performance goals.
- Community Strategy: 100% successful community launches by achieving the launch goals.
- Operational Excellence: 100% completion of CMAs and Quarterly Business Plans with actionable items to improve pace/margin.
- Team Growth: Maintain bench strength through active Individual Development Plans (IDPs) and recruiting efforts.
- Customer Satisfaction – achieve 95% on survey sales questions
Education Requirements:
- Bachelor's degree is preferred
EEO Employer