Director of Sales

At Seaside Casual, we design and manufacture outdoor furniture known for its exceptional aesthetics, durability, and total product value. We are seeking a high-caliber, dynamic Director of Sales to lead our national Inside and Outside Sales teams, cultivate a culture of accountability and business excellence, and accelerate our market expansion.

If you are a strategic sales leader who thrives on hands-on coaching, mastering Account-Based Selling (ABS), and winning on total value rather than price, this is your opportunity to shape our national sales footprint.

What You’ll Do

• Lead the charge in penetrating high-priority target accounts using a structured Account-Based Selling methodology. Transform transactional buyers into high-value, long-term strategic partners.
• Provide hands-on leadership, structured benchmarks (30-60-90 day goals), and ongoing coaching to both Inside and Outside Sales Representatives. Elevate team business acumen and value-selling expertise to defend margins against low-cost competitors.
• Oversee national sales forecasting, pipeline health, and CRM execution (e.g., Salesforce/HubSpot) to ensure predictable, profitable growth.
• Foster a hungry, resilient, and collaborative sales environment through empathetic leadership, clear communication, and consistent celebration of wins.
• Travel nationally up to 40% to join key account meetings, conduct field coaching with representatives, and represent Seaside Casual at top industry trade shows.