Director - Signage and Wayfinding
Qiddiya Investment Company is a Saudi developer and investment holding company shaping large-scale entertainment, sports, and culture destinations through Qiddiya City and related ventures. The work is ambitious in scale and public impact, bringing together design, development, and delivery across a landmark destination with a strong focus on quality, cohesion, and long-term visitor experience.
As Director - Signage and Wayfinding, you will play a central role in defining how people navigate and experience Qiddiya City across districts and the wider estate. This role offers the opportunity to influence a highly visible design discipline at strategic level, working across internal and external stakeholders to create a clear, consistent, and brand-aligned wayfinding experience that supports both place-making and operational excellence.
Responsibilities
- Manage and oversee the development and delivery of all signage and wayfinding elements across Qiddiya City districts and the wider estate.
- Lead the design, development, and implementation of the overarching Qiddiya City signage and wayfinding strategy.
- Partner with design consultants to create comprehensive signage and wayfinding guidelines and typologies aligned with organizational goals and brand identity.
- Collaborate with architects, designers, urban planners, and construction teams to integrate signage solutions into buildings and public spaces.
- Coordinate with marketing, branding, and communications teams to ensure consistency of visual language and brand messaging.
- Demonstrate leadership behaviors aligned with Qiddiya values and champion a strong safety-first culture, including stop-work authority when needed.
- Build and develop the signage and wayfinding team in partnership with the Senior Manager, including mentoring junior local Saudi hires in the field.
Requirements
Required Qualifications
- Degree in architecture, graphic design, or urban planning.
- 10+ years leading signage, wayfinding, or environmental graphics on complex developments.
- Proven experience building teams and mentoring junior design professionals.
- Strong experience developing signage standards, typologies, and brand-aligned design guidelines.
- Experience coordinating architects, planners, consultants, and construction stakeholders.
- Knowledge of safety, accessibility, and implementation requirements for public realm signage.
- Professional proficiency in English.
Preferred Qualifications
- Experience with Adobe Creative Suite, AutoCAD, and Revit.
- Familiarity with GIS-based wayfinding and planning tools.
- Professional proficiency in Arabic.
As published by workable
First name, Last name, Email, Phone, Address, Highest Education Level, Please confirm your nationality, Do you, or any immediate family member or close personal associate, have any actual, potential, or perceived conflict of interest in relation to QIC, arising from personal relationships, financial interests, or external employment, business activities, or services, that could reasonably be perceived as influencing your independence, objectivity, or decision-making if employed by QIC?, Are you currently or have you ever worked directly for PIF or one of its affiliated companies?, Current Location, Expected Salary, Current monthly salary, Nationality Field, Education, Experience, Summary, Resume, Years of relevant experience, Are you currently involved or working directly for Qiddiya either through a delivery partner or as a consultant?, By proceeding, I acknowledge that I have read the Privacy Notice https://qiddiya.com/en/careers/career-privacy-notice/ and consent to the use of my personal data provided in my job application for the purpose of conducting the recruitment process with Qiddiya Investment Company. I confirm that all information submitted as part of my job application is complete, accurate, and true to the best of my knowledge. I understand that providing false, misleading, or incomplete information at any stage of the application or profile creation process may result in the rejection of my application. I further acknowledge and agree that Qiddiya Investment Company may verify the information I have provided, either directly or through authorized third parties., I hereby confirm that I have never had any criminal conviction, an arrest or charge for which I am currently on or awaiting trial
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