Display Development Manager

Key Accountabilities or Responsibilities :

• Contribute to the creation of display strategies to maximise transactions and conversions for the business unit leveraging global display catalogues across Main Aisle and Transaction Zone (checkout space)

• Lead the testing of display solutions in the market engaging with both suppliers, and retailers, managing prototypes and finally tracking data to measure impact on shoppers and/or Sales.

• Work collaboratively with the Customer Development team & Category Team to better understand customers’ needs and use this insight for future display design locally as well as input for the Global display team.

• Accountable for the development & deployment of all display solutions within customers across channels working closely with all relevant internal stakeholders

e.g. Sales / Category / Customer marketing / Finance/ Marketing/ Commercial to meet success criteria.

• Responsible for inspiring customers with disruptive display innovations and ensure that MWC are perceived as the best in class supplier for creative solutions driving profitable growth for the retailer and Mars

• In partnership with the other key functions (Sales/Category/Customer marketing), sell concepts to customers where appropriate leveraging relevant shopper and customer insights & data.

• Seek to identify display opportunities and best practice which can be leveraged across Customers/ Regions or by the Global display team.

• Influence key internal and external stakeholders to ensure the needs of shoppers and customers are brought to life, in our strategic plans and the in-store execution.

• Working with Sales operations, suppliers and logistic partners, monitor the end- to-End process for all display materials /equipment from ordering to storage, distribution and implementation and ensuring smooth roll out within customers. Don’t allow to have a high stocks of displays that are not used, avoid extra payments for storage – be responsible for driving efficiency in the display management.
• Creating Display Development solutions to enhance the look and feel of

• Confectionary Main Aisle, Front End (checkout) and Points of Interruption with the aim of increasing penetration and driving conversion
  • Be responsible for Display budget planning for specific markets, control quality and ROI of all projects, lead Value Leadership initiatives to get best conditions and cost efficiency, be sure that we use budget on maximum of efficiency level. Control the phasing and usage budget on right time
  • Control quality of agency work, work on development of their skills, be sure, that agencies are using best practice and avoid “development of wheel”.

Job Specifications

Education & Professional Qualification

Graduate calibre, with moderate experience in FMCG/consumer products with a Category and demand background and experience in display development or in-Store design.

Knowledge/Experience

• Category / Display development experience with a demonstrated ability to develop and execute successfully strong and impactful category & display solutions in a diverse range of customers.

• Ability to navigate complex situations managing multiple activities simultaneously.

• Demonstrated ability to think creatively, challenge the status quo with a can do attitude and adopt a continuous improvement mindset to identify opportunities for enhancement.

• Demonstrated ability to operationalise and execute a display strategy and engage and influence both customers and key stakeholders behind it.

• Commercially astute and proven business judgement with an understanding of the commercial impact of one’s own decision making

• Experience in areas such as (but not exclusive to): Sales, Consumer and Customer Marketing, Shopper Insights, In-store Design or R&D design.