Donor Engagement Manager
Job Overview
The Donor Engagement Manager collaborates with the Chief Advancement Officer. The Donor Engagement Manager directs and administers all aspects of annual fund giving to include face-to-face and phone solicitation, direct mail fundraising, online fundraising, donor database maintenance, donor acknowledgement and stewardship, and gift processing and financial reporting. This position will play a critical role in planning and implementing a comprehensive annual fund program to broaden donor base, upgrade the average size of donation, and increase donor retention.
Responsibilities and Duties:
Donor Services
- Manage and oversee all data activities inside Raiser's Edge.
- Maintaining accurate and timely records in Raiser's Edge, including constituent records, daily gift entry, donor acknowledgments, queries and reports, actions, and other donor communications.
- Manage all aspects of gift processing including data entry, acknowledgments, honor/memorials, and consistent reconciliation with finance.
- Following nonprofit, IRS, and internal best practices to maintain accurate information and documentation.
- Oversee the preparation of fundraising dashboards.
- Create, implement, and evaluate strategies that lead department to sound donor cultivation, prospecting, segmenting, and acknowledgement, recognition, and stewardship goals.
- Constant management for the augmentation/clean-up of existing data sources and ensure constituent data is current.
- Responsible for preparing Development Fund reports.
- Identify, qualify, cultivate, solicit, and steward assigned pool of managed prospects.
- Utilize Raiser’s Edge to track visits, produce contact notes, and conduct appropriate constituent follow-up.
- Train and support Raiser's Edge users on established data-entry standards, running basic queries, creating mailing lists, running reports and donor letters.
- Establish system settings and set security options for different Raiser's Edge user groups.
- Develop and update policy and procedures to protect the integrity and to maintain the quality of all databases.
- Generate requested data, mailing list, reports and analyses.
- Act as a liaison between development and accounting to coordinate action tagging, gift processing, tracking and reporting of development initiatives.
Donor Communications
- To encourage renewals and upgrades create, implement, and evaluate the organization’s annual fund campaign, including direct mailings, e-communications, social media pushes, reports, pledge reminders, acknowledgement letters, and other relevant correspondence.
- Analyze results of annual fund initiatives.
- Develop annual funding priorities and write funding proposals.
- Produce and distribute the Annual Investment Report.
- Support Development team in social media and other marketing, mailings, special events, and other relationship building initiatives.
- Work with development staff to plan a stewardship strategy for donors and volunteers which would include at least 4 touchpoints a year.
Resources:
- Maintain a “wish list” of in-kind donation needs.
- Seek and distribute donated in-kind items to all programs.
- Managing the flow of donated goods into the Administrative building by moving them to shelter/coordinating the facilities team to do so, or scheduling a pickup by the Donation Center truck.
- Work with groups and individual volunteers to solicit donation needs.
Other duties:
- Provide frontline stewardship by answering phones, responding/distributing emails, greeting visitors, and providing administrative support.
- Assess and assign staff for speaking engagements based on need. When needed, be the speaker for fundraising, advocacy, or development focused events.
- Performs other duties as assigned.
Accountability: Areas in which the position is accountable/responsible:
- Records: Accurately maintains development reports in conjunction with the Chief Advancement Officer and the Finance Department, as well as statistical data.
- Customer Service: Creates goodwill among donors, volunteers, prospects and the public.
- Donor Relations: Helps to raise awareness, generate funds and engage the community.
- Material Management: Manages flow of donated goods received at the administration building, as well as collateral materials promoting the agency.
Supervision Responsibility:
- Supervisory responsibility for interns and volunteers.