Dr. Jen Oral Care - Media Buyer
Own paid campaigns for a family founded oral care brand. Test, optimize and scale across Google and Meta, and help launch TikTok advertising.
$4,000-$4,500/month | Full-time | US overlap required
Click here to watch the video from Peter, COO of Dr. Jen Oral Care.
Dr. Jen Oral Care is a family founded oral care brand created by dentist Dr. Jen after her daughter needed gentler products during recovery from a serious illness. We develop distinct toothpaste formulations and sell online and through dental practices. Our story matters to our customers because they understand what it means to need a product that works differently.
We're looking for someone who can take ownership of our campaigns, improve performance and help us scale.
We're looking for a Media Buyer. We need someone who understands the difference between listing product features and creating messaging that speaks to customer motivations. This role owns campaign performance across Google and Meta and helps launch TikTok advertising. You'll test audiences and messaging, optimize spend and work closely with our creative hire to turn insights into better ads.
📋 Manage and optimize campaigns across Google and Meta
💡 Help launch TikTok advertising
🧪 Test new audiences, messaging angles and campaign approaches
📊 Monitor performance and adjust spend across acquisition, retargeting, branded and non branded activity
🤝 Report to Peter Eisenhuth, COO, and work closely with him and the creative hire on what to test next
This is a full time remote role. We need substantial overlap with the US team, particularly during the initial 2-4 weeks of training, with daily communication thereafter.
Requirements
To be successful in this role, you need:
✅ Hands on experience managing and optimizing paid campaigns across Google and Meta
✅ Strong understanding of campaign testing and performance measurement
✅ Ability to develop angles that speak to customer motivations, not only product features
✅ Willingness to keep learning as platforms change
Brownie points for:
⭐ Experience with TikTok ads
⭐ Experience with Performance Max
⭐ Experience with ecommerce or consumer health brands
⭐ An interest in consumer psychology and behavioural economics
You're curious, competitive and proactive. Solving problems, testing ideas and learning what works excites you. Strong communication matters here - we want someone who can explain what's working and what they'll try next. Hunger and good judgement count for more than a particular degree or a long resume.
Benefits
What’s in it for you?
💰 $4,000-$4,500 USD per month*
💼 Full-time
🌍 Fully remote
📅 Substantial overlap with US team required, particularly during initial 2-4 weeks of training
📞 Daily communication with US team
*depending on experience
*Please note that this is a gross salary and that you are responsible for any tax-related procedures in your country of residence. We kindly ask you to apply only if you are happy to work remotely as an independent contractor.
This is our typical hiring process - occasionally, it may include extra steps.
For this role, JobRack is partnering with the company to find their next hire. We’ll handle all the screening and testing, so they see only the best-fit candidates - like you!
🔍 How to shine
• Read the role details carefully.
• Submit a thoughtful, high-quality application.
• Stay responsive - we’ll keep you updated at every stage.
✨ Important notes
• Apply only through JobRack; please don’t contact the company directly.
• We expect a respectful hiring experience - any disrespect means instant disqualification.
• This is a full-time, primary role (no freelancing or second jobs).
❓ New to remote work?
Check out our handy FAQ:
Skills
As published by workable · 8 questions · 4 written answers
Basics
First name, Last name, Email, Phone, Photo, Resume, Location (City & Country), Timezone +/- vs GMT (+1), Do you have your own computer suitable for intensive tasks (minimum of 4Gb Ram) and a reliable internet connection?, Why did you leave (or want to leave) your previous job?, If your application was successful how much notice would you need before you could start?, What tools/ software have you been working with relevant to the role?, What are your GROSS salary expectations? Please be specific., Are you happy with committing to this role, working the hours required, and becoming part of the team whilst working as an independent contractor?, Please note that this is a serious remote job for serious remote workers. If you're looking to juggle multiple full-time roles, have casual work, or work whilst on the beach etc. then this isn't for you. How do you see this role fitting in with your life?, How did you hear about this position?, If you clicked other, please specify where you heard about the position.
Short answers (1)
- What is the largest monthly ad spend you have personally managed on a single account?
Pick from a list (3)
- Are you based in South Africa or Eastern Europe?
- For the first 2–4 weeks you'll work 8am–5pm US Central and cross-train with customer service. After that, you'll overlap with the team daily until at least 2pm Central. Can you commit to these hours long term?
- Have you run ads for ecommerce, consumer health, beauty or another regulated category?
Written answers (4)
- Which platforms have you managed hands-on in the last 12 months? (Meta, Google Search, Performance Max, Google Shopping, TikTok, Amazon Ads, Reddit, Other)
- Describe a campaign you owned where performance dropped or stalled. What did you diagnose, what did you change, and what happened? Use numbers.
- Ad platforms change constantly. What is one thing you learned about Meta or Google ads in the last 6 months, and where did you learn it? Name the source.
- A toothpaste ad says: "Created by a dentist. No harsh abrasives. Enamel-safe." In 2–3 sentences, rewrite the angle so it speaks to what the customer wants, not product features.