Technical
Lead – Dynamics 365 Customer Insights Journeys & Power Pages
Roles and
Responsibilities
- Lead the design and
implementation of solutions using Dynamics 365 Customer Insights –
Journeys (Real-time Marketing) and Power Pages (Power Portal).
- Architect scalable and secure
customer engagement solutions, including customer journeys,
segmentation, email marketing, and event management.
- Design and develop Power
Pages portals with custom UI, authentication, and role-based access.
- Provide technical
leadership and mentorship to development teams; enforce coding
standards and best practices.
- Translate business
requirements into technical design documents and scalable
architectures.
- Configure and customize:
- Customer Insights Journeys
(segments, triggers, journeys, forms, emails)
- Power Pages (Liquid
templates, web roles, content, site settings)
- Develop custom solutions
using:
- Plugins, workflows,
JavaScript
- Power Platform (Power
Automate, Power Apps)
- Integrate Dynamics 365 with external
systems and third-party applications using APIs, Azure services, or
middleware.
- Implement security models,
including authentication (Azure AD B2C, external identity providers) and
authorization.
- Drive CI/CD
implementation, environment management, and deployment strategies
using Azure DevOps.
- Conduct technical
reviews, code reviews, and solution validations.
- Collaborate with
stakeholders, business analysts, and architects to ensure successful
delivery.
- Ensure compliance with data
privacy, governance, and performance standards.
Essential
Skills
- Strong hands-on experience
in:
- Dynamics 365 Customer
Insights – Journeys (Real-time Marketing)
- Power Pages (Power Portal)
development
- Expertise in Microsoft
Dataverse and data modeling.
- Proficiency in:
- C#, .NET, JavaScript
- HTML, CSS, Bootstrap
- Liquid templating
- Experience with Power
Platform tools (Power Apps, Power Automate).
- Strong integration
experience using REST APIs, Azure Functions, Logic Apps.
- Knowledge of security
frameworks, authentication (OAuth, Azure AD B2C), and role-based
access.
- Experience in solution
design, architecture, and technical leadership.
- Familiarity with DevOps
practices, CI/CD pipelines, and environment management.
- Strong problem-solving,
analytical, and debugging skills.
- Excellent communication and
stakeholder management abilities.
Preferred
Skills
- Microsoft certifications
such as:
- PL-200, PL-400, PL-600
- MB-260 (Customer Data
Platform Specialty)
- Experience with Customer
Data Platforms (CDP) and customer data unification.
- Exposure to AI-driven
personalization and customer analytics.
- Knowledge of event
management modules in Customer Insights Journeys.
- Experience with Azure
Integration Services (Service Bus, API Management).
- Familiarity with front-end
frameworks and UX best practices.
- Experience working in Agile/Scrum
environments.
- Domain experience in
industries like Retail, BFSI, Healthcare, or Telecom.
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