E-Commerce & Digital Marketing Executive

E-Commerce &Digital Marketing Executive

RAYAID | Full-Time | Singapore

Salary: S$3,200 – S$3,800 per month
Working Days: 5 days a week
Location: Central Singapore (Nearest MRT stations: Mattar, Potong Pasirand MacPherson)
Work Arrangement: Fully on-site (no remote or hybrid work)
Work Authorisation: Applicants must be authorised to work in Singaporewithout employer sponsorship. Work-pass sponsorship is not available.

About Us

RAYAID is a Singapore-based beauty andwellness technology brand specialising in science-backed red and near-infraredlight therapy devices.

Our online stores on Shopify, Shopeeand TikTok Shop are established. We are looking for a creative, hands-on andproactive E-Commerce & Digital Marketing Executive who canindependently create quality content, manage our online stores and drivedigital marketing activities.

This is a hands-on execution role, notjust a coordination or planning position. You will be directly involved in creating content,running campaigns and growing our online presence.

Key Responsibilities

1. Content Creation & Social Media

• Independently plan, film, edit and publish engaging short-form videos for TikTok, Instagram, Facebook and our online stores.
• Create product demonstrations, educational videos, promotional reels and other sales-driven content.
• Use Canva, CapCut and AI creative tools to produce professional-quality content efficiently.
• Develop fresh content ideas and execute them promptly, from concept to publication.

2. E-Commerce Management

• Manage and optimise Shopify, Shopee and TikTok Shop.
• Maintain product listings, images, descriptions, pricing, promotions and sales campaigns.
• Monitor store performance, traffic and conversion rates, and identify opportunities to improve sales.
• Coordinate day-to-day e-commerce operations where required.

3. Digital Marketing & BrandGrowth

• Plan and execute promotional campaigns across social media and e-commerce platforms.
• Prepare advertising creatives and support Meta and TikTok advertising campaigns, including basic performance monitoring.
• Identify and coordinate suitable influencers, affiliates and content creators.
• Monitor content and campaign results, and recommend practical improvements.

Requirements

• Minimum 2 years of relevant hands-on experience in e-commerce, digital marketing or commercial social media content creation.
• Proven ability to personally plan, film, edit and publish quality short-form videos.
• Experience creating product-focused content for social media or e-commerce.
• Proficient in Canva, CapCut or similar creative tools.
• Familiarity with AI content creation tools is highly desirable.
• Practical experience with Shopify, Shopee or TikTok Shop.
• Understanding of digital advertising, social media engagement and e-commerce sales.
• Able to communicate effectively in English and Mandarin for regular coordination with Mandarin-speaking suppliers and business partners.
• Resourceful, organised and able to work independently with minimal supervision.
• Able to manage multiple responsibilities and deliver completed work promptly.

The Person We'reLooking For

We value someone who is:

• Creative: Produces attractive, engaging content that supports sales.
• Proactive: Takes initiative and identifies what needs to be done.
• Independent: Works confidently without constant direction or prompting.
• Action-oriented: Turns ideas into completed work quickly.
• Results-focused: Understands that marketing activities should contribute to brand awareness, customer engagement and sales growth.

Why Join RAYAID?

• Opportunity to play a meaningful role in growing a Singapore-based beauty and wellness technology brand.
• Real ownership of content creation, digital campaigns and e-commerce activities.
• A small, fast-moving team where initiative and good ideas are valued.

How to Apply

Please submit your CV together with:

1. Content portfolio: Links to 2–3 short-form videos you personally created, with a brief explanation of your role in filming and editing.
2. E-commerce experience: Details of the platforms and marketing activities you have personally managed.
3. AI creative tools: Names of AI content creation tools you have used, with examples if available.

A portfolio demonstrating hands-onvideo creation experience is required for consideration.

We are particularly interested incandidates who can demonstrate practical creative skills, independent executionand a genuine interest in growing an e-commerce brand.