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Email Acquisition Manager (B2C / iGaming)

Open 20d posting dated 5 days ago

We acquire casino players through email at volume. We need one person to own that channel end to end: data in, deposits out. This is a numbers job. Small team, direct access to the founder, budget for tools, no approval chains.

WHAT YOU'LL OWN

  • List operations: validation, cleaning, dedup, suppression management, and geo segmentation across in-house and partner brand geos
  • Deliverability at consumer scale: sending infrastructure, domain and IP rotation, warm-up, DMARC and one-click unsubscribe, complaint-rate control, inbox placement testing
  • Offers and copy: short, offer-led emails per geo and per brand; testing subject lines, bonus angles and send timing
  • Routing logic: which segment goes to which brand, in what order, with what follow-up
  • Tracking and reconciliation: tracking links, postbacks, CPA vs revshare reconciliation against each brand's affiliate program
  • Reporting: separate views for data providers and for external sending partners, plus weekly numbers to us

MUST HAVE

  • 2+ years running B2C email acquisition at real volume (100k+/month), with numbers you can state: delivery rate, complaint rate, registrations, FTDs, cost per FTD
  • Deliverability as a core skill. Gmail/Yahoo bulk sender requirements, DMARC, seed testing and inbox placement tools. You've recovered a burned domain, not just read about it
  • List operations: MillionVerifier / ZeroBounce / NeverBounce or equivalent, bounce and suppression handling, comfortable with large files
  • Affiliate mechanics: tracking links, S2S postbacks, and the difference between what a CPA deal pays and what it actually costs you
  • Consent and compliance awareness: unsubscribe handling, data provenance, geo and licensing restrictions, 18+ and responsible gambling requirements
  • iGaming or affiliate marketing background
  • Self-directed. You build the system, report weekly, don't need chasing

NICE TO HAVE

  • Own sending infrastructure (SES, SparkPost, Mailgun, dedicated SMTP)
  • SQL or advanced Excel for list ops
  • Automation with n8n / Make / scripts

Benefits

  • Remote
  • Bonuses on performance
  • No micromanagement and oppurtunity to build something

See also

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