Email Marketing Manager

About the role

As an Email Marketing Manager, you will be responsible for developing and executing comprehensive email marketing strategies that align with client goals. From developing strategy to designing and writing compelling emails and analyzing performance metrics, you'll play a key role in shaping successful email campaigns. You will own the email marketing strategy from start to finish, ensuring every campaign is optimized for engagement, conversions, and retention.

What you'll do

• Develop and execute email marketing strategies that drive engagement and sales for clients.
• Design and craft visually compelling emails, ensuring they are optimized for mobile and desktop.
• Manage audience segmentation, automation workflows, and A/B testing to maximize performance.
• Analyze key email metrics (open rates, click-through rates, conversions) and create data-driven reports.
• Communicate email marketing strategies and performance insights to clients, ensuring alignment with their business objectives.
• Stay up to date with industry trends, email marketing tools, and emerging best practices.

What You Bring

• 2-3 years of hands-on experience managing email marketing campaigns, preferably in an agency setting.
• Strong copywriting skills, with experience creating engaging email content.
• Proficiency in email marketing platforms (e.g., Klaviyo, Mailchimp, HubSpot).
• Expertise in email design (specific experience using Canva preferred).
• Experience with email automation workflows, segmentation strategies, and personalization tactics.
• Strong analytical skills, with the ability to interpret campaign data and provide actionable recommendations.
• Excellent communication skills, with the ability to clearly present email strategies and results to clients.

Preferred Qualifications

• Experience working with eCommerce clients, including lifecycle marketing and promotional campaigns.
• Knowledge of conversion rate optimization (CRO) and customer retention strategies.
• Understanding of email’s role in broader digital marketing strategies, including paid media and SEO.
• Google Analytics or HubSpot certification.
• Familiarity with deliverability best practices, including domain authentication and spam filters.

Why Join Us

You'll work alongside talented people who are passionate about solving problems, helping clients grow, and delivering meaningful results. We're a collaborative, fast-moving team where curiosity is encouraged, ideas are welcomed, and great work is recognized.

We believe the best work happens when people are trusted to take ownership, supported in their growth, and empowered to bring their unique perspectives to the table. Whether you're just getting started or bringing years of experience, you'll have the opportunity to make an impact while continuing to learn and grow.

Benefits & Compensation

We believe great people deserve great support. Our company offers competitive compensation and a comprehensive benefits package designed to support your health, well-being, and career growth, including:

• Competitive compensation
• Flexible work environment
• Medical, dental, and vision insurance
• Unlimited paid time off
• 401(k) with company match
• Company-paid life and disability insurance
• Paid parental leave
• A collaborative culture with autonomy and ownership
• Employee wellness programs and additional perks

Additional Information

No agencies, please.

We are proud to be an Equal Opportunity Employer. We are committed to creating an inclusive workplace where everyone feels respected, valued, and empowered to succeed. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity or expression, national origin, age, disability, veteran status, or any other characteristic protected by applicable law.

Please note that this job description is intended to describe the general nature and level of work being performed. It is not intended to be a comprehensive list of all responsibilities, duties, or qualifications, which may change based on business needs.

At this time, we are unable to sponsor or transfer employment visas for this position.