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We are seeking an experienced Email Marketing Manager to join our dynamic marketing team in Uttar Pradesh. The ideal candidate will have a strong background in email marketing strategies and execution, particularly in B2B environments. As an Email Marketing Manager, you will be responsible for developing and implementing effective email marketing campaigns that drive engagement and conversions.
Key Responsibilities:
- Design and execute email marketing campaigns from concept to delivery, ensuring alignment with overall marketing strategies.
- Utilize Mailchimp and other email marketing tools to manage and optimize campaigns, including segmentation, A/B testing, and performance analysis.
- Collaborate with the content team to create compelling email content that resonates with our target audience.
- Monitor and analyze campaign performance metrics, providing insights and recommendations for continuous improvement.
- Stay updated on industry trends and best practices in email marketing to ensure our strategies remain competitive.
- Manage the email marketing calendar and ensure timely delivery of campaigns.
Required Skills:
- Proven experience in email marketing, particularly in a B2B context.
- Proficiency in using email marketing platforms, especially Mailchimp.
- Strong analytical skills to assess campaign performance and make data-driven decisions.
- Excellent written communication skills with a keen eye for detail.
- Ability to work collaboratively in a team environment and manage multiple projects simultaneously.
If you are passionate about email marketing and have a track record of driving successful campaigns, we would love to hear from you. Join us in making a significant impact through innovative email marketing strategies.