Functions:

• Develop and maintain long-term relationships with assigned customer accounts by becoming a trusted technical advisor for Electrostatic Precipitator (ESP) power supply systems.
• Promote and expand the NWL Tier Program as the foundation of NWL's aftermarket service strategy, helping customers improve equipment reliability, reduce unplanned outages, and extend equipment life.
• Drive the growth of the NWL Tier Program by converting equipment assessments into long-term customer partnerships, recurring maintenance programs, and capital replacement opportunities.
• Identify opportunities for Tier 1 assessments and develop Tier 2 maintenance and Tier 3 rebuild or replacement projects based on assessment findings.
• Review Tier reports with customers, explain technical findings in business terms, and recommend corrective actions based on equipment condition, operational impact, and budget priorities.
• Prepare quotations, develop proposals, negotiate contracts, and achieve annual sales and profitability objectives.
• Develop annual account plans for assigned customers, identifying opportunities for preventive maintenance, modernization, spare parts, emergency repairs, service agreements, equipment upgrades, and capital projects.
• Coordinate with Engineering, Field Service, Manufacturing, and Project Management to ensure successful execution of customer projects from initial opportunity through completion.
• Assist customers with outage planning, budgeting, and long-term maintenance strategies based on equipment condition and operational priorities.
• Conduct regular customer visits to evaluate equipment condition, understand operational challenges, identify reliability concerns, and proactively recommend solutions.
• Deliver technical presentations and customer training focused on ESP power supplies, transformer-rectifier sets, switch mode power supplies, controls, oil diagnostics, and the NWL Tier Program.
• Develop a thorough understanding of each customer's installed equipment, maintenance history, operational challenges, and future capital plans to provide proactive recommendations.
• Maintain accurate customer records, opportunities, quotations, visit reports, forecasts, and project status within SugarCRM.
• Collaborate closely with NWL Field Service personnel to identify follow-on opportunities discovered during field work and ensure seamless communication with customers.
• Represent NWL at customer meetings, industry conferences, trade shows, and technical seminars while promoting NWL products, services, and the NWL Tier Program.
• Maintain current knowledge of NWL products, competitor offerings, industry regulations, and emerging technologies to effectively position NWL as the preferred long-term service partner.
• Travel extensively throughout the assigned territory to support customers, develop new business opportunities, and strengthen existing relationships.