Events and Content Marketing Manager
Posted Updated
Description
- The Marketing Manager, Events and Content will own the planning and execution of Cobot’s most important external events and experiences, from major industry moments to high-value customer, partner, and investor visits
- You’ll bring together teams across Marketing, GTM, Engineering, Design, and leadership to create experiences that tell a compelling story about what we’re building and generate measurable business impact
- Beyond events, you’ll support content, social, and executive communications, turning technical ideas and company moments into clear, engaging stories for external audiences
- This role is ideal for a hands-on marketer who is equally comfortable managing the details of a complex event, writing strong copy, coordinating across teams, and figuring things out quickly in a fast-moving startup environment
- At Cobot, we build humanoid robots and the Physical AI that powers their intelligence
- Our products have to be seen to be fully understood
- A customer watching the system run on a floor, in person, is one of the highest-value experiences we can produce
- This role owns both ends of that: producing the events and experiences where we show up, and helping carry the story afterward across our content and channels
- Collaborative Robotics is a team of innovators and builders redefining the future of human-robot interaction. We are working to realize a world where robots are a trusted extension of your surroundings. They work, adapt, and react around you. Not the other way around
- Own end-to-end planning and execution of the two major external events each year plus selected smaller activations: objectives, booth and experience, vendors, contracts, shipping, budget, run-of-show, staffing, contingency, onsite execution, and post-event follow-through
- Build and run the cross-functional pre-event plan: audience development, meeting generation, social promotion, supporting content, and a plan to capture material onsite
- Lead the cross-functional working team per event, aligning Engineering, GTM, executives, and Design
- Own event materials and readiness (signage, collateral, merchandise, equipment inventory) plus backups for demo, vendor, shipping, and logistical failures
- Own the experience for high-value customer, partner, and investor visits at HQ: shape the arc, coordinate demonstrations and presenters, and land a cohesive story (the experience itself, not general office or visitor coordination)
- Manage event budgets and vendors, and track what each event cost against what it produced
- Support day-to-day content and social across LinkedIn, X, and YouTube under the Director’s direction: asset generation and scheduling, post scheduling, and some creative
- Ideate recurring formats (customer stories and case studies, launch copy, event recaps, and technical explainers that make what we build legible to non-builders) and draft for executives from their thinking (LinkedIn posts, talk abstracts, keynote and customer-briefing talking points)
- Follow through with Design: clear, specific, on-time requests with the copy already written, so their work is production rather than rescue
- Measure and act: report event-sourced and event-influenced pipeline, meetings generated, follow-up conversion, social engagement, audience growth, and content consumption; keep event and campaign data clean in the CRM; and recommend what to repeat, change, or stop
- Must have and maintain US work authorization
- Four to eight years in B2B marketing, communications, events, or content. We care more about what you have actually run than the exact shape of the job
- Highly motivated teammate with excellent oral and written communication skills
- Comfort being onsite: factory floor, customer facility, booth
- Writing and ideation at the core. Send us work you wrote; we will read and watch it closely. Range matters more than polish on any one piece
- Evidence you have run real events end to end: a budget you owned, vendors you managed, multiple stakeholders, and a date that could not move
- Fluency with AI tools as part of how you actually work
- Enjoy working in a fast paced, collaborative and dynamic start-up environment as part of a small team
- Detail-oriented with excellent project-management skills; keeps a complex program moving across teams and follows through without being reminded
- Willing to occasionally travel
- Exposure to robotics, hardware, manufacturing, logistics, or another industry where the buyer has to trust a physical machine
- Experience supporting executive communications at a company small enough that you had to figure it out yourself
- Hands-on ability to capture usable footage and photos at an event and trim a short clip
- Experience hosting senior customers, partners, or investors and adapting the experience for different audiences
- Working knowledge of a CRM or marketing-automation platform (HubSpot ideal)