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BOTSWANA UNIFIED REVENUE SERVICE

EXECUTIVE DIRECTOR - COMMUNICATIONS AND MARKETING

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Description

JOB PURPOSE


The purpose of this role is to develop and implement communication and marketing strategies, manage internal and external communication as well as drive brand management and reputation through strategic communication and marketing initiatives.


KEY RESPONSIBILITIES


Develops and implements comprehensive communication and marketing strategies.

Manages all internal and external communication channels and platforms.

Cultivates and maintains relationships with key stakeholders, including Government agencies, partners and the media.

Enhances BURS’ brand image and reputation through strategic branding initiatives.

Leads crisis communication efforts and manages reputation risks effectively.

Oversees the creation of engaging content for various communication mediums, including digital, print, and social media.

Monitors and analyses communication and marketing metrics to measure effectiveness and return on investment.

Represents BURS at public events, conferences, and industry forums.

Requirements

A Master’s Degree in either Communications, Marketing, Public Relations or related field.

At least 10 years experience in communications, marketing, or stakeholder engagement roles, with at least 5 years in management capacity.



Benefits

BURS offers an attractive package, benefits and career development opportunities to the successful candidates.



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