Executive – Events and Marketing Operations
Posted Updated
Description
<p class="MsoNormal"><b><span lang="en-us" xml:lang="en-us">Job
Title: </span></b><span lang="en-us" xml:lang="en-us">Executive
– Events and Marketing Operations</span> <br />
<b><span lang="en-us" xml:lang="en-us">Location:</span></b><span lang="en-us" xml:lang="en-us"> Gurugram, India</span> <br />
<b><span lang="en-us" xml:lang="en-us">Reports To:</span></b><span lang="en-us" xml:lang="en-us"> Head of Marketing</span> <br />
<b><span lang="en-us" xml:lang="en-us">Experience:</span></b><span lang="en-us" xml:lang="en-us"> 2-7 years</span> <br />
<br />
</p><p></p>
<p class="MsoNormal"><b><span lang="en-us" xml:lang="en-us">Role Overview</span></b></p><p></p>
<p class="MsoNormal"><span lang="en-us" xml:lang="en-us">We are
looking for an energetic and detail-oriented <b>Executive – Events and
Marketing Operations</b> to support the planning, coordination, and
execution of marketing activities, customer events, webinars, internal
programs, and campaign operations.</span> </p><p></p>
<p class="MsoNormal"><span lang="en-us" xml:lang="en-us">This is an
entry-level role suitable for candidates who are eager to build a career
in B2B marketing, events, and marketing operations. The role requires
strong coordination skills, attention to detail, ownership of follow-ups, and
the ability to work with internal teams, vendors, partners, and sales
stakeholders.</span> </p><p></p>
<p class="MsoNormal"><span lang="en-us" xml:lang="en-us">The
selected candidate will support end-to-end event
operations, maintain marketing trackers, coordinate with
vendors, assist in lead capture and CRM updates, and help ensure that
every marketing activity is executed smoothly and documented properly.</span> </p><p></p>
<p class="MsoNormal"></p><p> </p>
<p class="MsoNormal"><b><span lang="en-us" xml:lang="en-us">Key
Responsibilities</span></b> <br />
<br />
</p><p></p>
<p class="MsoNormal"><b><span lang="en-us" xml:lang="en-us">1. Event
Coordination and Execution</span></b> </p><p></p>
<ul style="margin-top:0cm;" type="disc">
<li class="MsoNormal"><span lang="en-us" xml:lang="en-us">Support the planning and
execution of physical events, webinars, customer roundtables, workshops,
partner activities, and internal marketing programs.</span> <p></p></li>
</ul>
<ul style="margin-top:0cm;" type="disc">
<li class="MsoNormal"><span lang="en-us" xml:lang="en-us">Coordinate with hotels, event
venues, agencies, printers, branding vendors, gifting partners, and other
external vendors.</span> <p></p></li>
</ul>
<ul style="margin-top:0cm;" type="disc">
<li class="MsoNormal"><span lang="en-us" xml:lang="en-us">Assist in
event logistics such as venue coordination, branding material,
registration desk setup, attendee lists, invitations, AV requirements, and
post-event closure.</span> <p></p></li>
</ul>
<ul style="margin-top:0cm;" type="disc">
<li class="MsoNormal"><span lang="en-us" xml:lang="en-us">Work with internal teams to
ensure timely availability of event collaterals, presentations,
banners, standees, brochures, and other marketing assets.</span> <p></p></li>
</ul>
<ul style="margin-top:0cm;" type="disc">
<li class="MsoNormal"><span lang="en-us" xml:lang="en-us">Maintain event checklists,
timelines, invitee lists, and execution trackers.</span> <p></p></li>
</ul>
<ul style="margin-top:0cm;" type="disc">
<li class="MsoNormal"><span lang="en-us" xml:lang="en-us">Support on-ground event
execution, attendee coordination, feedback collection, and post-event
reporting.</span> <p></p></li>
</ul>
<p class="MsoNormal"></p><p></p>
<p class="MsoNormal"><b><span lang="en-us" xml:lang="en-us">2.
Marketing Operations and Coordination</span></b> </p><p></p>
<ul style="margin-top:0cm;" type="disc">
<li class="MsoNormal"><span lang="en-us" xml:lang="en-us">Maintain marketing trackers for
events, campaigns, content, leads, vendors, budgets, invoices, and
approvals.</span> <p></p></li>
</ul>
<ul style="margin-top:0cm;" type="disc">
<li class="MsoNormal"><span lang="en-us" xml:lang="en-us">Coordinate with sales,
solutions, finance, procurement, and external vendors to ensure smooth
execution of marketing activities.</span> <p></p></li>
</ul>
<ul style="margin-top:0cm;" type="disc">
<li class="MsoNormal"><span lang="en-us" xml:lang="en-us">Follow up internally and
externally for pending inputs, approvals, deliverables, invoices, and
closure documents.</span> <p></p></li>
</ul>
<ul style="margin-top:0cm;" type="disc">
<li class="MsoNormal"><span lang="en-us" xml:lang="en-us">Help organize marketing
documents, campaign files, event photographs, proof of execution, vendor
quotations, and reports.</span> <p></p></li>
</ul>
<ul style="margin-top:0cm;" type="disc">
<li class="MsoNormal"><span lang="en-us" xml:lang="en-us">Support the marketing team in
monthly reviews, activity updates, and management reporting.</span> <p></p></li>
</ul>
<ul style="margin-top:0cm;" type="disc">
<li class="MsoNormal"><span lang="en-us" xml:lang="en-us">Support in timely filing
and claiming the MS Co-ops Funds and SAP MDF Funds.</span> <p></p></li>
</ul>
<p class="MsoNormal"> </p><p></p>
<p class="MsoNormal"><b><span lang="en-us" xml:lang="en-us">3. Lead
Capture, CRM Support and Data Hygiene</span></b> </p><p></p>
<ul style="margin-top:0cm;" type="disc">
<li class="MsoNormal"><span lang="en-us" xml:lang="en-us">Support lead collection from
events, webinars, digital campaigns, exhibitions, and partner activities.</span> <p></p></li>
</ul>
<ul style="margin-top:0cm;" type="disc">
<li class="MsoNormal"><span lang="en-us" xml:lang="en-us">Update lead details in CRM or
internal trackers accurately.</span> <p></p></li>
</ul>
<ul style="margin-top:0cm;" type="disc">
<li class="MsoNormal"><span lang="en-us" xml:lang="en-us">Assist in basic lead
validation, categorization, tagging, and handover to sales or inside sales
teams.</span> <p></p></li>
</ul>
<ul style="margin-top:0cm;" type="disc">
<li class="MsoNormal"><span lang="en-us" xml:lang="en-us">Track event leads, follow-up
status, and campaign responses.</span> <p></p></li>
</ul>
<ul style="margin-top:0cm;" type="disc">
<li class="MsoNormal"><span lang="en-us" xml:lang="en-us">Help prepare weekly or monthly
lead and campaign reports.</span> <p></p></li>
</ul>
<p class="MsoNormal"> </p><p></p>
<p class="MsoNormal"><b><span lang="en-us" xml:lang="en-us">4.
Digital and Social Media Support</span></b> </p><p></p>
<ul style="margin-top:0cm;" type="disc">
<li class="MsoNormal"><span lang="en-us" xml:lang="en-us">Support the marketing team in
promoting events, webinars, blogs, case studies, campaigns, and
announcements on LinkedIn and other digital channels.</span> <p></p></li>
</ul>
<ul style="margin-top:0cm;" type="disc">
<li class="MsoNormal"><span lang="en-us" xml:lang="en-us">Coordinate with designers,
content teams, and internal stakeholders for social media creatives and
captions.</span> <p></p></li>
</ul>
<ul style="margin-top:0cm;" type="disc">
<li class="MsoNormal"><span lang="en-us" xml:lang="en-us">Assist in maintaining a
basic content calendar for events and campaign promotions.</span> <p></p></li>
</ul>
<ul style="margin-top:0cm;" type="disc">
<li class="MsoNormal"><span lang="en-us" xml:lang="en-us">Track basic social media
engagement and share performance updates with the team.</span> <p></p></li>
</ul>
<p class="MsoNormal"> </p><p></p>
<p class="MsoNormal"><b><span lang="en-us" xml:lang="en-us">5.
Website, Landing Page and Campaign Support</span></b> </p><p></p>
<ul style="margin-top:0cm;" type="disc">
<li class="MsoNormal"><span lang="en-us" xml:lang="en-us">Coordinate website update
requests related to events, webinars, campaign pages, banners, blogs, case
studies, and service pages.</span> <p></p></li>
</ul>
<ul style="margin-top:0cm;" type="disc">
<li class="MsoNormal"><span lang="en-us" xml:lang="en-us">Work with internal or external
teams to ensure timely updates on the website.</span> <p></p></li>
</ul>
<ul style="margin-top:0cm;" type="disc">
<li class="MsoNormal"><span lang="en-us" xml:lang="en-us">Support landing page creation
by coordinating required content, images, forms, and tracking links.</span> <p></p></li>
</ul>
<ul style="margin-top:0cm;" type="disc">
<li class="MsoNormal"><span lang="en-us" xml:lang="en-us">Assist in checking
whether event and campaign pages are updated correctly before
promotion.</span> <p></p></li>
</ul>
<p class="MsoNormal"></p><p></p>
<p class="MsoNormal"><b><span lang="en-us" xml:lang="en-us">6.
Vendor and Documentation Support</span></b></p><p></p>
<ul style="margin-top:0cm;" type="disc">
<li class="MsoNormal"><span lang="en-us" xml:lang="en-us">Coordinate with vendors for
quotations, deliverables, invoices, payment follow-ups, and closure
documents.</span> <p></p></li>
</ul>
<ul style="margin-top:0cm;" type="disc">
<li class="MsoNormal"><span lang="en-us" xml:lang="en-us">Maintain proper documentation
for each event or campaign, including approvals, agenda, invite lists,
event photographs, feedback forms, invoices, and proof of execution.</span> <p></p></li>
</ul>
<ul style="margin-top:0cm;" type="disc">
<li class="MsoNormal"><span lang="en-us" xml:lang="en-us">Ensure all marketing activity
records are updated and easy to access.</span> <p></p></li>
</ul>
<ul style="margin-top:0cm;" type="disc">
<li class="MsoNormal"><span lang="en-us" xml:lang="en-us">Support the team in preparing
documentation required for partner-funded activities, marketing claims,
and audit purposes.</span> <br />
<br />
<p></p></li>
</ul>
<p class="MsoNormal"></p><p></p>
<p class="MsoNormal"><b><span lang="en-us" xml:lang="en-us">Required
Skills and Qualifications</span></b> </p><p></p>
<ul style="margin-top:0cm;" type="disc">
<li class="MsoNormal"><span lang="en-us" xml:lang="en-us">Bachelor’s degree in marketing,
Business Administration, Mass Communication, Event Management, Digital
Media, or a related field.</span> <p></p></li>
</ul>
<ul style="margin-top:0cm;" type="disc">
<li class="MsoNormal"><span lang="en-us" xml:lang="en-us">1-3 years of experience in
marketing, events, operations, coordination, or internship experience in a
similar role.</span> <p></p></li>
</ul>
<ul style="margin-top:0cm;" type="disc">
<li class="MsoNormal"><span lang="en-us" xml:lang="en-us">Strong written and verbal
communication skills.</span> <p></p></li>
</ul>
<ul style="margin-top:0cm;" type="disc">
<li class="MsoNormal"><span lang="en-us" xml:lang="en-us">Good coordination and follow-up
skills.</span> <p></p></li>
</ul>
<ul style="margin-top:0cm;" type="disc">
<li class="MsoNormal"><span lang="en-us" xml:lang="en-us">Working knowledge of MS Excel,
PowerPoint, Word, Outlook, and Teams.</span> <p></p></li>
</ul>
<ul style="margin-top:0cm;" type="disc">
<li class="MsoNormal"><span lang="en-us" xml:lang="en-us">Ability to manage multiple
tasks, deadlines, and stakeholders.</span> <p></p></li>
</ul>
<ul style="margin-top:0cm;" type="disc">
<li class="MsoNormal"><span lang="en-us" xml:lang="en-us">High attention to detail and
willingness to learn.</span> <p></p></li>
</ul>
<ul style="margin-top:0cm;" type="disc">
<li class="MsoNormal"><span lang="en-us" xml:lang="en-us">Comfortable working in an
office-based, fast-paced marketing environment.</span> <p></p></li>
</ul>
<ul style="margin-top:0cm;" type="disc">
<li class="MsoNormal"><span lang="en-us" xml:lang="en-us">Basic understanding of digital
marketing, social media, events, and CRM will be an added advantage.</span> <p></p></li>
</ul>
<p class="MsoNormal"> </p><p></p>
<p class="MsoNormal"><b><span lang="en-us" xml:lang="en-us">Preferred
Qualifications</span></b> </p><p></p>
<ul style="margin-top:0cm;" type="disc">
<li class="MsoNormal"><span lang="en-us" xml:lang="en-us">Internship or project
experience in events, marketing, digital marketing, or business
operations.</span> <p></p></li>
</ul>
<ul style="margin-top:0cm;" type="disc">
<li class="MsoNormal"><span lang="en-us" xml:lang="en-us">Basic knowledge of LinkedIn,
email marketing, CRM, Canva, Excel, or website coordination.</span> <p></p></li>
</ul>
<ul style="margin-top:0cm;" type="disc">
<li class="MsoNormal"><span lang="en-us" xml:lang="en-us">Prior exposure to B2B
marketing, IT services, software, or technology companies will be an
advantage.</span> <p></p></li>
</ul>
<ul style="margin-top:0cm;" type="disc">
<li class="MsoNormal"><span lang="en-us" xml:lang="en-us">Interest in building a
long-term career in marketing operations, events, and demand generation.</span> <p></p></li>
</ul>
<p class="MsoNormal"></p><p> </p>
