Field Marketing & Events Manager
Reports to: Head of Marketing
Location: Chicago, New York City, San Diego, or Salt Lake City; hybrid
Hours: Full time
Compensation: $120,00-$150,000
About this role
ReflexAI’s Field Marketing & Events Manager shapes and executes ReflexAI's events program with precision and creative excellence across conferences, tradeshows, executive forums, hosted experiences, and virtual events. The role coordinates closely with sales, customer success, product marketing, demand generation, design, and external vendors to ensure every event is executed on time, on brand, and on brief. You’ll bring genuine creative instinct to the experience layer: how the brand shows up, how guests move through the experience, the moments that create connection, the swag, the venue details, the run-of-show moments that make an event feel considered rather than assembled. You'll represent ReflexAI on-site with prospects and customers, understanding who our executive audience is and what they care about, and speaking to our work with credibility.
What you'll do
Partner with the Head of Marketing to translate ReflexAI's positioning and story into field and event experiences, ensuring every touchpoint feels distinct to our brand, wherever we show up.
Own end-to-end delivery for all event types: tradeshows, executive forums, hosted dinners, online events and conference activations, including vendor management (booth design/production, shipping, A/V, venues, catering, swag).
Own webinar and virtual event production end-to-end: platform setup, registration and reminder flows, speaker prep and tech run-throughs, day-of moderation support, and post-event asset delivery (recording, follow-up email)
Turn event briefs into clear plans that align our team on audience, desired outcomes, experience approach, and operational needs with clear owners, deadlines, and dependencies. Maintain the templates and standards that keep quality consistent as the program scales.
Work with product marketing and customer success to recruit customers for co-speaking opportunities and coordinate their full participation (travel, run-of-show, prep calls, on-site experience), ensuring they're engaged intentionally.
Manage gifting and direct mail programs: ABM outreach coordinated with sales and growth, and thank-you gifts for customers, speakers, and case study contributors — owning vendor selection, curation, and fulfillment logistics so every gift lands with thoughtful timing.
Proactively coordinate with sales, product marketing, demand generation, customer success, and design: briefing sales before every event, aligning with demand gen on outreach, keeping stakeholders updated with structured communication, flagging risks early, and ensuring post-event follow-up happens on schedule. Close the loop with clean recaps (actuals vs. plan) and patterns that inform future planning.
Requirements for a great fit
5+ years of event marketing or field marketing experience in B2B SaaS
A track record of exceptional execution. You anticipate details others miss, build systems that prevent surprises, and stay composed and resourceful when plans change.
Demonstrated ability to coordinate cross-functionally in a remote environment, managing timelines and stakeholder accountability without a shared office to fall back on
Experience managing both tradeshows and high-touch, intimate formats (hosted dinners, roundtables, or executive forums).
Experience running webinars or virtual events, including platform management and registration/promotion coordination
A genuine creative sensibility for events. You have opinions about what makes an experience memorable and you can articulate them
Comfortable and confident representing a brand on-site with prospects and customers
Strong written communication: clear enough to brief a vendor, direct enough to flag a risk to your manager
Willingness and ability to travel multiple times per year
What we offer
Some of the most rewarding work you will ever do, solving real problems and helping people be the best versions of themselves
Working alongside a team that is exceptionally smart and ambitious, but also humble and kind
Generous retirement, equity, healthcare, and PTO policies
Skills
As published by ashby · 9 questions · 4 written answers
Basics
Name, Email, Resume
Pick from a list (5)
- Describe your experience with trade shows and large conferences
- Describe your experience with executive forums and invitation-only conferences
- Describe your experience with brand-owned experiences, like hosted dinners
- Describe your experience with webinars and virtual events
- Describe your experience with ABM gifting and direct mail programs
Written answers (4)
- AI First
- Tell us about the format above where you have the deepest experience.
- Name two or three specific resources — communities, newsletters, people, or podcasts — that have meaningfully influenced how you approach field marketing or event experience management in the last year. What did you take from them?
- Share photos, recaps, a LinkedIn post, a deck, or even a few informal examples of events, campaigns, or gifting programs you've worked on. This doesn't need to be a polished portfolio, we just want a real look at your work.