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Field Marketing Manager

Discussion

About The Role

As Field Marketing Manager, you’ll work closely with our sales and marketing teams to develop and execute regional marketing programs that support revenue growth. You’ll own events, conferences, customer experiences, executive programs, and other field initiatives designed to build relationships and create new opportunities.

This is an ideal role for someone who thrives in a fast-paced environment, enjoys working directly with sales and customers, and can take a program from strategy through execution and measurement.

What You’ll Do

  • Develop and execute field marketing strategies aligned with sales and revenue goals.
  • Partner closely with sales leadership and Account Executives to identify target accounts, markets, and opportunities.
  • Plan and execute industry events, conferences, trade shows, webinars, roundtables, dinners, and customer events.
  • Build regional campaigns and programs designed to generate awareness, engagement, and qualified pipeline.
  • Work with sales to ensure strong pre-event outreach, event engagement, and post-event follow-up.
  • Manage event logistics, including venues, vendors, budgets, materials, staffing, and timelines.
  • Develop creative experiences and programs that help Sanas.ai stand out with prospects and customers.
  • Support account-based marketing (ABM) initiatives and targeted programs for strategic accounts.
  • Coordinate with the broader marketing team on messaging, content, digital campaigns, and promotional materials.
  • Build relationships with industry organizations, partners, and event organizers.
  • Track and report on event and campaign performance, including pipeline contribution and ROI.
  • Maintain a clear calendar of field marketing activities and ensure programs are delivered on time and within budget.
  • Continuously test new ideas and optimize programs based on performance and feedback.

What We’re Looking For

  • 5+ years of experience in field marketing, event marketing, demand generation, or B2B marketing.
  • Experience in B2B SaaS, technology, AI, or another high-growth environment preferred.
  • Proven experience planning and executing events and marketing programs.
  • Strong partnership skills with sales teams and the ability to operate as a true sales and marketing partner.
  • Excellent project management and organizational skills.
  • Strong written and verbal communication skills.
  • Ability to manage multiple priorities and projects in a fast-paced environment.
  • Data-driven mindset with experience measuring marketing and pipeline impact.
  • Highly organized, proactive, and comfortable owning projects from start to finish.
  • Willingness to travel as needed for events and customer engagements.

Nice to Have

  • Experience with enterprise B2B sales organizations.
  • Experience with ABM programs and strategic accounts.
  • Experience working with global or regional marketing teams.
  • Experience with Salesforce, HubSpot, or other CRM and marketing automation platforms.
  • Established relationships with relevant industry events, organizations, or partners in the Philippines/APAC region.
  • Experience marketing AI or emerging technology products.

Why Sanas.ai?

  • Join a fast-growing AI company solving a real-world communication challenge.
  • Work with a talented, global team.
  • Have significant ownership and visibility across the organization.
  • Partner directly with sales and leadership to drive measurable business results.
  • Help build the field marketing function as Sanas.ai enters its next phase of growth.
  • Work on technology that is already making an impact for leading global companies.


See also

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