Field Marketing Manager - Texas Market Growth (57797)
What We are Looking for:
We’re looking for a Field Marketing Manager who will champion community-based marketing and operational collaboration across our Texas offices. This role is ideal for someone who understands how to activate a trusted local brand through smart, scalable field programs, combining digital strategy with on-the-ground execution.
You’ll work closely with our corporate marketing team to amplify our local presence, build deeper customer connections, and drive traffic into our stores through innovative yet cost-effective campaigns.
Location: Houston based with travel across Texas regions
Key Responsibilities
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Design and deploy regional marketing programs to drive local awareness and store traffic.
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Partner with regional and district managers to empower office leaders as local brand ambassadors.
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Execute community outreach initiatives, sponsorships, and event partnerships across key cities.
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Oversee localized media buying, field promotions, and brand collaborations.
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Track market-level performance and report insights to guide future campaigns.
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Ensure alignment between corporate marketing strategies and field execution.
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Manage budgets efficiently, maximizing ROI from every activation.
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Serve as a voice of the customer by gathering market insights to shape messaging and creative.
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Serve as liaison between A-MAX Marketing Department and store locations.
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Utilize CRM systems with flexibility and proficiency, ensuring accurate data entry, segmentation, and reporting to optimize customer engagement and campaign effectiveness.
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Monitor and analyze field performance data, identify trends, and provide actionable insights that support strategic marketing decisions.
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Build strong relationships and maintain communication with internal departments to align and effectively execute programs.
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Assist "down stores" by providing leadership in turning around quotes and policies.
Qualifications
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4–6 years of marketing experience, preferably in multi-location retail or insurance.
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Experience with community marketing, sponsorships, and localized campaigns.
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Proven ability to lead field activations with measurable results.
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Bilingual (English/Spanish) preferred.
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Results-driven mindset with strong attention to detail and accountability.
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At least 50% travel required across South Texas
Join the company that’s setting the standard for community-based insurance marketing.