Franchise Development Manager

About Velox Valuations

Velox Valuations is building a premier appraisal services franchise system across the United States. With a commitment to quality, compliance, technology, and exceptional client service, we empower valuation professionals to build scalable businesses and serve their markets with speed and precision. The Franchise Development Manager is a hands-on partner to franchise owners and appraisal teams, responsible for accelerating territory growth, strengthening operational performance, and ensuring consistent service and quality standards across the network.

This role combines franchise development, business coaching, and regional operational leadership. The manager will guide new franchisees from launch through growth, coach owners and team members using performance data, support recruiting and capacity planning, manage production and service trends, and help resolve quality, compliance, and client issues. Success requires strong appraisal industry knowledge, a growth mindset, and the ability to translate company standards into practical, measurable results within independently operated franchise territories.

In addition to a competitive base salary and commission structure, this position is eligible to participate in the Company’s health and welfare plans, including medical, dental, life, and disability insurance, as well as the Velox Valuations 401(k) retirement plan, generous paid time off, and paid company holidays.

Key Responsibilities

Franchise Launch and Growth

• Lead new franchisees through onboarding, territory setup, launch, and early-stage business planning.
• Coach franchise owners on revenue growth, client acquisition, referral development, local marketing, pricing, and market expansion.
• Conduct regular performance reviews using production, revenue, service, quality, staffing, and client-development metrics.
• Help franchisees identify growth opportunities and build practical action plans with clear goals, ownership, and timelines.
• Partner with central marketing and leadership teams to execute regionally targeted campaigns and brand initiatives.

Appraisal Operations and Performance

• Monitor production pipelines, capacity, turnaround times, service levels, and workflow performance across assigned territories.
• Use appraisal industry expertise to help franchisees improve assignment management, client portal workflows, coverage, and operational efficiency.
• Lead monthly business reviews, identify performance trends, and communicate progress, risks, and opportunities to franchisees and company leadership.
• Coach owners, appraisers, and support teams on best practices needed to meet or exceed production, quality, and service expectations.
• Support expense tracking, staffing plans, team development, retention, and performance management.

Talent Development and Team Leadership

• Assist franchisees with recruiting, interviewing, onboarding, training, and retaining credentialed appraisers and support team members.
• Provide ongoing coaching, mentoring, and performance feedback to franchise owners and assigned team members.
• Help leaders address performance concerns, employee relations matters, and HR, payroll, or timekeeping questions in partnership with the appropriate internal resources.
• Promote accountability, collaboration, and a high-performance culture across the franchise network.

Compliance, Quality, and Client Service

• Ensure franchisees understand and follow company and client policies, USPAP, FHA requirements, lender-specific guidelines, and applicable appraisal regulations.
• Support audit readiness, documentation standards, quality assurance, claims prevention, and corrective action planning.
• Respond to and escalate critical quality or service concerns, working toward timely and positive client and company resolutions.
• Identify recurring client, production, or quality issues and partner with leadership to implement sustainable process improvements.