Front-End Developer — Vue, UX & CRO at Rome HQ

Front-End Developer at Fendi is an on-site role based at our HQ in Rome. You will design, develop and optimize fendi.com and related apps, landing pages and digital touchpoints, working closely with UX/UI Designers, the eCommerce team, Media & Analytics and external partners.

You will contribute to accessibility and CRO initiatives, deliver clean, scalable code, and support ongoing UI/UX improvements across web/mobile platforms, while coordinating with internal stakeholders and external vendors.

Develop and maintain new features for fendi.com using HTML5, CSS and JavaScript. Work closely with Web and UX/UI Designers on the creation of landing pages and the update of existing pages. Contribute to the delivery of seamless, high-quality and user-friendly customer journeys across the website. Support the development of web/mobile user interfaces and interactive applications for the Maison. Monitor website quality through testing, maintenance activities, bug tracking and issue resolution. Collaborate with the Media & Analytics team to execute the CRO roadmap, coordinating when needed with external development agencies. Identify and implement continuous improvements to the eCommerce ecosystem to enhance performance, usability and operational efficiency. Support the implementation of A/B testing and UX optimization initiatives. Contribute to the management of website accessibility requirements and best practices. Liaise effectively with internal stakeholders, business teams and external vendors to ensure timely and high-quality execution. 3+ years of experience in Front-End Development. Strong knowledge of HTML5, CSS3 and JavaScript. Experience with Vue.js. Good knowledge of CMS and eCommerce platforms ; experience with CoreMedia and Salesforce Commerce Cloud is a strong plus. Familiarity with FreeMarker and JavaScript-based templating frameworks is a plus. Advanced CSS skills and a passion for writing clean, scalable and testable code. Basic understanding of Google Tag Manager and support for A/B testing and UX optimization activities. Basic knowledge of UX principles and prototyping tools, especially Figma. Understanding of HTML/CSS for newsletter creation. Basic knowledge of digital accessibility standards. Familiarity with project management tools such as JIRA (Notion as a plus) Ability to work effectively with both technical and business stakeholders. Experience in coordinating external vendors/agencies. Strong cross-functional collaboration skills and team-player attitude. Results-oriented, organized and able to work to tight deadlines. Fluency in English.