General Manager

Lead the Bakery. Inspire the Team. Become an Auntie Anne's General Manager!

Our Mission

To create moments of joy through fresh baked favorites and unforgettable guest experiences.

Your Role

Lead the bakery, develop your team, and drive business success every day.

Known for our iconic freshly baked pretzels, Auntie Anne's delivers crave-worthy treats that make everyday moments better. We're looking for a reliable, results-driven General Manager who takes pride in building high-performing teams, delivering exceptional guest experiences, and leading a culture of accountability, excellence, and operational success.

As the General Manager, you will have overall responsibility for the bakery's performance, guest satisfaction, team development, financial results, and operational execution. Success in this role includes building a strong leadership bench, developing future managers, improving team performance, and creating a culture of accountability, engagement, and growth.

If you're passionate about leadership, enjoy developing others, thrive in a fast-paced environment, and are committed to driving results while maintaining a positive team culture, we'd love to meet you.

What You'll Do

• Lead all daily bakery operations to ensure exceptional guest experiences and operational excellence

• Recruit, hire, train, coach, and develop team members and future leaders

• Build a positive culture focused on accountability, teamwork, communication, and respect

• Drive sales growth and achieve bakery performance goals

• Monitor labor, food costs, inventory, and overall profitability

• Ensure compliance with all company policies, food safety standards, and operational procedures

• Maintain high standards of product quality, cleanliness, food safety, and guest service

• Manage scheduling to support business needs while maximizing team productivity

• Conduct regular performance conversations, coaching sessions, and development planning

• Establish clear performance expectations and provide ongoing feedback to support growth and development

• Identify high-potential team members and prepare them for advancement opportunities

• Hold managers and team members accountable for performance, attendance, guest service, and operational standards

• Support succession planning by developing future Shift Managers, Assistant Managers, and General Managers

• Conduct performance coaching, employee development, and corrective action when necessary

• Ensure accurate cash handling, deposits, inventory controls, and loss prevention practices

• Analyze business metrics and implement action plans to improve results

• Resolve guest concerns promptly and professionally

• Lead by example through professionalism, accountability, and a strong work ethic

• Maintain a clean, organized, and safe work environment

• Foster a culture of continuous improvement and operational excellence

Perks You'll Love

• Competitive pay

• Performance-based bonus opportunities

• Free on-duty shift meals plus employee discounts on Auntie Anne's favorites

• Paid training and leadership development opportunities

• Career growth opportunities within a growing organization

• Free uniforms

• Eligible benefits may include health insurance, life insurance, paid time off, and a 401(k) plan

• Supportive and team-oriented work environment

What We're Looking For

• Must be 18 years of age or older

• Reliable transportation and consistent attendance

• Flexible availability, including evenings, weekends, and holidays as business needs require

• Demonstrated commitment to punctuality, including arriving on time, prepared, and ready to work

• Dependable attendance record with the ability to consistently support operational needs

• Strong work ethic and commitment to accountability, ownership, and team success

• Ability to proactively communicate scheduling conflicts, emergencies, or absences in accordance with company policies

• Ability to follow and enforce company policies, procedures, and brand standards

• TB clearance required (if applicable by location)

• 2+ years of restaurant, retail, food service, or hospitality management experience preferred

• Previous General Manager, Assistant Manager, Restaurant Manager, Store Manager, or multi-department leadership experience strongly preferred

• Proven experience developing, coaching, and retaining high-performing teams

• Demonstrated ability to build a leadership pipeline and prepare team members for promotion opportunities

• Experience conducting performance reviews, coaching conversations, and corrective action when necessary

• Ability to inspire, motivate, and hold team members accountable while maintaining a positive work environment

• Strong business acumen with experience managing sales, labor, inventory, and profitability goals

• Ability to stand, bend, lift, and remain active throughout a shift

• Comfortable working in warm and cold environments, including around ovens, prep areas, and walk-in coolers

• Basic math skills and proficiency with point-of-sale and business management systems

• Strong communication, leadership, conflict-resolution, and guest service skills

• Food Handler Certification (current or ability to obtain within 30 days of hire)

• High school diploma or equivalent required; additional education is a plus

• Comfortable using smartphones, tablets, scheduling software, and store technology systems

• Demonstrates honesty, integrity, accountability, reliability, and a commitment to developing others

• Successful background check required

Ready to Lead?

If you're looking for an opportunity to manage a successful bakery, develop a great team, and grow your leadership career with a recognized brand, Auntie Anne's is the place for you.

Join our team as a General Manager and help deliver smiles, one pretzel at a time.

Apply today. We can't wait to meet you! 🥨