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FRESH DINING CONCEPTS LLC

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General Manager (Auntie Anne's West Town Mall - Madison, WI)

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Auntie Anne’s
Fresh Dining Concepts

About Us

Fresh Dining Concepts is a leading franchisee within the GoTo Foods™ family, operating Auntie Anne’s locations across the United States. We are committed to operational excellence, brand integrity, and creating exceptional guest experiences. We’re growing—and we’re looking for talented leaders to grow with us.

Position Summary

General Managers at Auntie Anne’s (Fresh Dining Concepts) are responsible for the overall operation, financial performance, people leadership, and execution of brand standards for assigned locations. Managers may lead teams of 10–40 team members, depending on location.

Store Managers are expected to model and uphold our core leadership characteristics: Integrity & Trust, Ethics & Values, Customer Focus, and Action Orientation.

Essential Duties & Responsibilities

Include but are not limited to:

Hiring & Staffing

  • Recruit, interview, hire, and retain team members who meet brand and company standards
  • Ensure appropriate staffing levels to support business fluctuations and peak periods

Team Development & Training

  • Train team members on product knowledge, service standards, policies, procedures, and sales techniques
  • Conduct ongoing individual and group training
  • Coach, counsel, and discipline team members as needed
  • Build and maintain internal talent pipelines to support growth

Operational Excellence & Quality Management

  • Analyze store performance and business practices to identify improvement opportunities
  • Ensure accurate scheduling and timekeeping; audit labor records for compliance
  • Communicate job expectations, performance goals, and brand standards
  • Effectively marshal people, resources, and timelines to meet operational requirements

Performance Management & Accountability

  • Plan, monitor, and evaluate team performance
  • Complete performance reviews and recommend promotions and merit increases
  • Promptly and objectively resolve team member issues and conflicts
  • Address underperformance consistently and appropriately

Team Culture & Engagement

  • Foster a positive, high‑performing store culture rooted in Fun, Integrity, Belief, Excellence, and Results (F.I.B.E.R.)
  • Conduct monthly one‑on‑one meetings and quarterly team meetings
  • Lead by example to inspire pride in the brand and the business
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