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General Manager

Discussion

The General Manager (GM) oversees operations, team leadership, and team leadership at a corporate-owned location. This strategic role focuses on operational efficiency, profitability, and maintaining company standards. The GM fosters a positive work environment through coaching, mentoring, and empowering team members.

Base salary $155K - $165K. Bonus is based on Y/Y growth

ESSENTIAL FUNCTIONS

Financial Oversight

  • Meet or exceed annual financial targets and assigned goals.
  • Evaluate P&L performance and balance sheet health; develop action plans to close gaps.
  • Complete monthly trend and variance analysis per AFP budget.
  • Develop capital expenditure plans and long-term spending strategies.
  • Ensure the collection of accounts receivables.

Team Leadership & Development

  • Recruit, hire, and develop high-quality talent aligned with company values.
  • Ensure clear job descriptions and compensation plans are established.
  • Coach and develop team members through SMART goals, GS&Rs and performance reviews.
  • Conduct annual performance reviews and provide feedback.
  • Foster trust and lead by example consistent with our Credo, core values and 10 Serving Basics.
  • Celebrate and recognize performance wins and alignment with our Credo/culture.

Operational Excellence

  • Identify business challenges and develop strategies to improve efficiency.
  • Align goals across teams for lead generation, sales, revenue, EBITDA, and market share growth.
  • Champion the Facilitative Sales process to hold Sales team accountable to goals.
  • Provide leadership to Warehouse, Operations and Install teams to ensure they are performing in accordance with expected company standards and service level agreements.
  • Partner with XMCs and Purchasing to ensure a continuous supply of materials and resolution of supply chain issues.
  • Ensure accurate records including PO process, A/R, A/P, and inventory.
  • Ensure compliance with company policies and employment laws.

Customer Experience

  • Lead local team to provide quality products and a customer experience that meets our Net Promoter Score (NPS) expectations.
  • Respond quickly to customer concerns and resolve issues proactively.
  • Ensure proper execution of customer contracts and service delivery.
  • Develop Annual Marketing Plan and establish programs to generate leads.
  • Develop and execute local marketing campaigns and showroom strategies to increase customer engagement.

Safety & Compliance

  • Perform regular safety audits and job site observations.
  • Ensure compliance with OSHA standards (CCOHS in Canada) and company safety expectations.

Key Performance Indicators:

  • Lead, Customer & Sales Growth
    • Sales dollars as a % YOY
    • Consults per DC per month
    • New customer close rate %
    • Sales dollars YOY outside the closet
  • Revenue Growth
    • Revenue dollars as a % YOY
      Revenue per team member
  • Exceptional Brand Experience
    • Brand experience score (NPS combo)
    • Google review metric
  • Commitment to Health and Safety
    • Total incident rate (TIR)
  • Exceptional Quality
    • Return visits (install success rate)
  • Sustainable Profitable Business Growth
    • EBITDA % growth YOY
    • EBITDA %
    • Gross margin improvement
    • Gross margin %
  • Successful Teams that get results and live our values
    • Retention
    • TeamNPS
    • % of successful team members / team leaders who hit their annual goals
  • Bachelor’s degree in business management or related field preferred; MBA a plus.
  • 10+ years of professional experience, including 5+ years as a GM or Operations Manager.
  • Experience in residential selling, manufacturing, and independent business unit operations.
  • Strong communication, leadership, and problem-solving skills.
  • Tech-savvy with experience in CAD, Epicor/Kinetic, Salesforce, Microsoft Office, Power BI.
  • Commitment to customer service, safety, and continuous improvement.
  • Well-developed business/financial acumen.

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We are an equal opportunity employer. We E-Verify.
All your information will be kept confidential according to EEO guidelines.

Skills

See also

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