General Manager - Global Growth - SME SaaS Business
Description
Role Purpose
We are looking for an entrepreneurial Growth Leader to build and scale LogStar Cloud into a global SaaS leader for the Small & Medium Enterprise (SME) Transport & Logistics market. The role owns the complete business growth strategy across designated geographies, including demand generation, product marketing, inside sales, channel partnerships, customer acquisition, and revenue growth.
Key Responsibilities:
- Revenue Growth: Own the P&L and achieve USD 10M ARR through subscription-based SaaS sales across assigned global markets.
- SME Market Expansion: Drive business growth by acquiring new customers, entering new geographies, industries, and strategic accounts through direct and partner-led sales.
- Global GTM Strategy: Develop and execute scalable Go-to-Market strategies across direct sales, digital channels, inside sales, partnerships, and customer success.
- Demand Generation: Build a strong sales pipeline through digital marketing, ABM, content marketing, webinars, events, SEO/SEM, outbound campaigns, and marketing automation.
- Channel & Partnerships: Develop strategic alliances with technology partners, ERP partners, consultants, system integrators, and channel partners to accelerate revenue growth.
- Product Marketing: Position LogStar Cloud as the preferred SaaS platform through compelling messaging, competitive positioning, pricing strategy, customer success stories, and sales enablement.
- Sales Leadership: Lead global Business Development, Marketing, Inside Sales, Pre-Sales, and Channel teams, driving high performance through KPIs and coaching.
- Customer Acquisition: Own the end-to-end sales lifecycle-from lead generation and product demonstrations to contract closure and customer onboarding.
- Business Intelligence & Reporting: Monitor market trends, competition, pipeline, revenue forecasts, and key SaaS metrics (ARR, MRR, CAC, LTV, churn, and win rates), providing strategic insights to leadership.