General Manager of Digital Transformation

Position: General Manager of Digital Transformation

Location: Singapore / Shanghai

Report to: CEO of Hot Palette Holdings

At Hot Palette we proudly operate and grow the beloved Pepper Lunch brand worldwide. As one of Asia’s fastest-growing fast-casual brands with over 580 outlets globally, our sizzling hotplates, bold flavours, and DIY dining concept have won the hearts of millions. We are now looking for a Digital Transformation General Manager to join our dynamic team.

We are looking for a business-focused transformation leader who can understand how the business operates, identify opportunities to improve and redesign processes, and leverage digital technology, systems, automation and data to deliver measurable business results.

The successful candidate will work across countries, functions and businesses to build a more efficient, integrated, data-driven and scalable organization.

Key Responsibilities

• Lead Group Digital Transformation

  • Develop and drive Hot Palette’s Group-wide digital transformation strategy and roadmap aligned with business priorities.

  • Identify and prioritize transformation opportunities based on business impact, scalability and strategic value.

  • Partner with senior management and business leaders to translate strategic priorities into transformation initiatives.

  • Drive greater integration and standardization across countries and functions where appropriate.

• Enhance Customer Experience Through Digitalization

  • Partner with Operations and Marketing to improve the customer journey through digital ordering, payment, loyalty and personalized engagement, leveraging customer insights to enhance convenience, satisfaction and retention.

• Drive Business Process Transformation

  • Understand end-to-end processes across restaurant operations, franchise management, supply chain, finance, HR and corporate functions.

  • Identify inefficient, manual, fragmented or non-scalable ways of working and lead process simplification and redesign.

  • Determine how digitalization can improve productivity, speed, cost, control, scalability and business performance.

• Translate Business Needs into Digital Solutions

  • Translate business challenges into practical digital and system requirements.

  • Evaluate opportunities involving automation, AI, data analytics, restaurant technology and enterprise systems.

  • Lead solution evaluation, vendor selection and implementation.

• Deliver Business Results & Drive Adoption

  • Define clear business cases, success measures and expected outcomes for transformation initiatives.

  • Lead initiatives through implementation and organizational adoption, ensuring new processes and solutions are embedded into day-to-day operations.

  • Track measurable business impact, including productivity improvement, reduced manual work, better cost control, faster processes and improved management visibility.

  • Build digital awareness and transformation capability across the organization.

• Lead Stakeholders & Transformation Partners

  • Build alignment and collaboration across business leaders, functions and countries to drive successful transformation.

  • Select and manage technology vendors, consultants and implementation partners.

  • Ensure external partners understand the underlying business requirements and hold them accountable for quality, delivery and business outcomes.

Key Requirements

• Significant experience in digital transformation, business transformation, process improvement or technology-enabled transformation.

• Proven ability to lead end-to-end transformation initiatives, translating business challenges into redesigned processes, digital solutions, successful implementation and adoption, and measurable business results.

• Experience working with enterprise systems, automation, analytics, AI or other digital solutions.

• Strong project/program management and change-management capability.

• Regional or global transformation experience would be an advantage.

• Bachelor’s degree in Business, Engineering, Information Systems, Computer Science or another relevant discipline.

• We are seeking candidates proficient in English, Mandarin or Japanese to effectively communicate with our team in China or Japan.