General Manager Southeast Asia
You will drive revenue, affiliate partnerships, VIP services, and digital-asset initiatives. You will turn strategy into measurable plans, optimise campaigns and conversion funnels, monitor competitors, develop market-specific products, manage regulatory relationships, represent the business at industry events, and recruit and lead a commercial team.
Responsibilities
- Contribute to global revenue targets, affiliate partnerships, and VIP services
- Build and scale an affiliate programme
- Drive business strategies, partnerships, and campaigns
- Drive digital-asset initiatives
- Translate strategy into measurable plans and deliverables
- Optimise affiliate campaigns, conversion funnels, and VIP retention programmes
- Monitor market trends and competitor activity
- Develop market-specific product ideas and support launches
- Partner on governance, licensing, and regulatory liaisons
- Represent the business at industry events and conferences
- Build relationships with affiliates, VIPs, and ecosystem partners
- Recruit, develop, and lead a commercial team
Requirements
- 10+ years of leadership experience at a crypto exchange, fintech, or trading platform
- Government-relations and regulatory-liaison experience
- Knowledge of AML/CFT, data protection, and VASP regulations
- Southeast Asian language and English fluency
- Negotiation skills
- Experience leading licensing applications or acquisitions
- Experience driving business development and affiliate acquisition
- P&L ownership
- Willingness to travel
Benefits
- Education subsidy
- Team-building programs and company events
- Wellness allowance
- Meal allowance
- Healthcare schemes for employees and dependants