Global B2B Digital Platform Manager
ABOUTDYSON B2B
Dyson B2B ambition is to deliver profitable growth by creating the best possible experience for our business customers. We equip enterprises and organisations with Dyson's pioneering technology — from Airblade hand dryers in commercial real estate, to professional beauty solutions in hospitality, and advanced consumer devices in workplaces and universities. Our vision is clear: build enduring partnerships and set new standards for quality, innovation, and customer focus in every business setting.
JOB DESCRIPTION
Platform ownership and management
- Oversee and manage Dyson B2Bdigital platforms, including the existing CRM lead generation platform,e-commerce cart capabilities and emerging digital tools that support commercial growth.
Requirements definition and delivery
- Translate business needs into clear platform requirements, user stories and priorities for technical teams and partners, ensuring solutions are aligned to B2B strategy and market needs.
AI and new tool development
- Help shape and develop new capabilities such as AI inside sales agents and other digital tools that improve lead management, conversion, customer experience and commercial productivity.
Platform operations and continuous improvement
- Manage day-to-day platform effectiveness, including bug resolution, user setup, access management, content or workflow updates, and ongoing optimisation of existing tools.
Market deployment and adoption
- Work closely with regional and local markets to deploy platforms effectively, support onboarding and training, and drive strong engagement and usage across teams.
Cross-functional leadership
- Partner with IT, digital, commercial and market teams to prioritise initiatives, coordinate delivery and propose new platform opportunities that advance the global B2B growth agenda.
WHAT WE ARE LOOKING FOR
- Strong experience in digital platform, product or systems management, ideally in a B2B environment, with exposure to CRM, e-commerce, lead management or AI-enabled solutions.
- Able to define business requirements clearly and work effectively with technical teams and partners to deliver platform enhancements without needing to do the development work directly.
- Hands-on experience managing live platforms, including troubleshooting issues, coordinating fixes, setting up users and maintaining or improving workflows and functionality.
- Excellent communicator and stakeholder manager, with the ability to work closely with global, regional and local market teams to deploy tools and motivate adoption.
- Commercially minded and proactive, with the confidence to identify and propose new digital tools — including AI opportunities — that support the B2B strategy and customer experience.
- Likely to have a digital product manager, platform manager or similar profile, and comfortable operating as part of the Global B2B leadership team in a matrixed organisation.