Global Product Marketing Senior Manager – AI Server
Description
工作說明
1. Conduct in-depth market research and analysis for server products. Understand target audience needs, market trends, and the competitive landscape to develop compelling marketing messages and creative concepts.
2. Craft effective go-to-market strategies and create high-quality marketing communication assets to position ASUS products competitively and communicate their value to target customers.
3. Develop and implement lead generation tactics using digital campaigns, content marketing, events, and webinars to drive customer acquisition and revenue growth.
4. Collaborate with partners on joint marketing campaigns and promotions. Foster strong relationships and maintain effective communication to maximize the impact of joint marketing initiatives.
5. Review and ensure seamless implementation of local marketing plans. Work with internal teams to ensure consistent messaging and successful marketing execution across regions, providing guidance and support for alignment with overall marketing objectives.
需求條件
1. Proven experience of over 5 year in product marketing, including the development of comprehensive global marketing strategies and go-to-market plans. Demonstrated ability to implement impactful lead generation tactics.
2. Strong project management skills with attention to detail and the ability to meet deadlines.
3. Excellent communication and coordination skills to work effectively with cross-functional teams, as well as outstanding collaboration and relationship-building skills to work effectively with partners.
4. Familiarity with commercial marketing automation tools, such as Marketo, HubSpot, Pardot, Eloqua, etc., is a plus.
