GMP Tech Specialist: Data, AI & Tracking Excellence
FirstRand invites applications for a Google Marketing Platform Technical Specialist to drive data-driven digital campaigns and ensure robust tracking across channels. You will collaborate with multiple BU’s and teams within FRG to deliver end-to-end data and campaign flows.
The role focuses on implementing well-maintained tracking capabilities, leveraging data, technology, and AI to maximise outcomes, while partnering with performance, strategy, and data teams.