Go-to-Market Lead (Europe)
You own Coinflow’s European go-to-market motion from direct merchant sales and partner-enabled referral channels through operational readiness and go-live. You define market priorities, build pipelines, close merchant and partnership deals, establish scalable processes, coordinate with compliance, and build the regional team.
Responsibilities
- Define and drive the European go-to-market strategy
- Build and manage a pipeline of target merchants
- Own the full sales cycle from prospecting to close
- Establish partner-enabled sales channels
- Sign regional partners and run joint sales motions
- Translate market intelligence into sales and partnership opportunities
- Build scalable pipeline management and partner operations processes
- Build the regional team
- Coordinate operations and compliance for European deals
Requirements
- 5+ years in GTM, sales, or partnerships within fintech, payments, or crypto
- Experience building a market or region from scratch
- Ability to own the full sales cycle independently
- Experience structuring and closing partnership deals
- Cross-functional collaboration with compliance and legal
- Data-driven market prioritization
- Ability to work extensively across European time zones
- Exposure to EU regulatory or licensing environments
- Merchant or partner relationships across European fintech, banking, or crypto ecosystems
- Experience building or scaling a sales team
Benefits
- Equity