Google Ads & Lead Generation Specialist

This is a remote position.

Visual Marketing Australia (VMA) is seeking an experienced Google Ads & Lead Generation Specialist to manage and optimise both our internal marketing campaigns and a portfolio of client accounts.

We are looking for a results-driven professional with a strong understanding of Google Ads, conversion tracking, analytics, and lead generation strategies. This role is ideal for someone who can not only drive traffic but also generate high-quality leads and measurable ROI.

Requirements

✔ Current Google Ads Certification (Essential)
✔ Strong experience with Google Ads Search, Performance Max & Remarketing Campaigns
✔ Advanced knowledge of Google Tag Manager (GTM) and Google Analytics 4 (GA4)
✔ Experience implementing conversion tracking, enhanced conversions, call tracking and event tracking
✔ Proven lead generation and campaign optimisation experience
✔ Excellent written and verbal English communication skills
✔ Ability to manage multiple client accounts and provide performance reporting
✔ Meta Ads experience highly desirable

Desirable Skills:

• Meta Ads Manager, Pixel & Conversion API
  
• Landing page optimisation
  
• CRM integration experience
  
• Agency experience
  

Benefits

What We're Looking For:

• A proactive, data-driven marketer
  
• Strong analytical and problem-solving skills
  
• Ability to work independently and meet deadlines
  
• Focus on lead quality, conversion rates and ROI
  

To Apply:

Please provide:

• Your resume/CV
  
• Google Ads Certification(s)
  
• Examples or case studies of successful lead generation campaigns
  
• Your hourly rate or preferred engagement model
  

Location: Remote
Type: Contractor

Join a growing Australian digital marketing agency and help deliver exceptional results for businesses across Australia. ?