*Govt* Digital Marketing Executive [Up to $4,950 / 3-mths renewable]
📍 Location: Central
📅 Contract: 3 months initially renewable
We are looking for a Digital Marketing & Demand Generation Temp Officer to support digital campaigns aimed at driving awareness, engagement and usage of Culture Pass credits. This is a great opportunity for someone who enjoys digital marketing, campaign analytics and working with data to understand audience behaviour.
What You’ll Be Doing
- Support the setup and execution of paid digital campaigns across social media, search/SEM and display channels.
- Assist with audience segmentation and targeting, and monitor campaign spend, pacing and performance.
- Support email marketing campaigns and automated nurture journeys, including list segmentation and A/B testing.
- Track key campaign metrics including impressions, clicks, conversions, CPA and credit redemption rates.
- Prepare campaign dashboards, reports and performance summaries to identify optimisation opportunities.
- Coordinate digital creatives, banners and other campaign assets with designers and relevant stakeholders.
- Conduct research on audience behaviour, market trends and competitor digital activities.
- Maintain campaign calendars and track key timelines and deliverables.
What We’re Looking For
- Experience in digital marketing, content management/loading, proofreading, administrative support or programme coordination would be advantageous.
- Comfortable working with data and tracking campaign performance.
- Exposure to Meta Ads, Google Ads, CRM/email marketing or analytics tools would be an advantage.
Job Requirements:
- Singaporean only.
- Prior experience in eventcoordination, tourism, hospitality, or project management preferred.
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Lua Zhi Chin (Jeanette) - R1873831
ScienTec Consulting Pte Ltd –11C5781