Graphic Designer

# Graphic Designer ## Job Summary We are looking for a creative and detail-oriented **Graphic Designer** to join the Marketing & Brand team. The ideal candidate should have a strong understanding of visual communication, branding, and digital design, with the capability to translate brand and marketing objectives into engaging creative assets across multiple platforms. ## Responsibilities - Develop creative designs for social media, digital campaigns, advertisements, websites, presentations, and other marketing collaterals. - Create product communication, launch creatives, campaign assets, and promotional materials while maintaining brand guidelines. - Work closely with the Brand, Marketing, Product, and Content teams to understand briefs and deliver high-quality creatives. - Develop creative concepts and visual directions for new product launches, campaigns, events, and brand activations. - Design Point of Sale Materials (POSM), brochures, catalogues, standees, posters, event branding, packaging adaptations, and trade marketing materials. - Adapt master creatives into multiple formats, languages, and platform specifications. - Collaborate with external agencies, photographers, printers, and production partners when required. - Stay updated with design trends, social media formats, typography, visual styles, and emerging creative tools. - Ensure accuracy in artwork, dimensions, typography, color, product representation, and final production files. - Manage multiple projects simultaneously while meeting deadlines and maintaining quality. ## Qualifications - Strong knowledge of **Adobe Photoshop, Illustrator, and InDesign**. - Knowledge of **Figma, After Effects, Premiere Pro** or other motion/video tools will be an added advantage. - Strong understanding of branding, typography, color theory, layout, and visual hierarchy. - Ability to convert a creative brief into compelling visual communication. - Good attention to detail and a strong sense of aesthetics. - Ability to work in a fast-paced, deadline-driven environment. - Good communication and collaboration skills. - Ability to take feedback positively and develop multiple creative iterations. - Understanding of social media and digital marketing creatives. - **Bachelor’s degree** or diploma in **Graphic Design, Visual Communication, Fine Arts,** or a related field. ## Preferred Skills - A strong and updated design portfolio showcasing branding, digital, social media, campaign, and/or packaging work. - A creative, proactive individual willing to experiment with new visual styles. - A designer who can balance creativity with brand consistency and business objectives. - Strong ownership of projects from brief to final artwork. - Experience in an **FMCG, consumer, stationery, lifestyle**, or other fast-moving brand environment would be an advantage.