Growth
You will develop and execute distribution strategies for consumer products, including creator acquisition, community flywheels, referrals, KOL relationships, and retention loops. You will lead token-launch relationships and processes, close strategic partnerships and infrastructure deals, support fundraising operations, and manage conference and ecosystem-event presence. You will report directly to the CEO.
Responsibilities
- Own distribution strategy across consumer products, including creator acquisition, community flywheels, referral mechanics, KOL relationships, and retention loops
- Lead token-launch relationships and processes, including exchange conversations, market maker relationships, and launchpad coordination
- Identify, structure, negotiate, and close strategic partnerships that unlock distribution
- Grow the customer base for B2B infrastructure products
- Support the fundraising pipeline through materials preparation, introduction coordination, and follow-up
- Own presence at conferences and ecosystem events
Requirements
- Understand token mechanics, L1/L2 dynamics, DeFi primitives, community-led growth, and the crypto ecosystem
- Have growth or business development experience at a protocol, L2, or DeFi project, or deal-flow experience at a crypto-native fund with hands-on portfolio involvement
- Apply distribution-first thinking
- Have completed at least one token launch end-to-end
- Maintain an active crypto ecosystem network with warm relationships
- Structure and close commercial deals independently