Growth Marketing Content Specialist (B2B Case Studies + Awards), London

Purpose of the role
We are seeking a B2B Growth Content Specialist with a passion for storytelling and content creation to join our Global Marketing team in a business that partners with some of the world’s most iconic brands . This role will play a key part in supporting business growth through the creation and coordination of compelling client stories, case studies, award submissions and other growth-focused content. Working closely with Marketing, Sales Enablement and Client Engagement teams, you'll help build and maintain a strong pipeline of content that showcases the impact of our work and supports sales and business development efforts.
With a particular focus on case studies and awards, you'll be responsible for uncovering great stories, gathering insights from stakeholders and translating them into engaging, results-driven content. You'll also help establish best practices, templates and processes that enable us to scale our storytelling capability across the business.
You'll collaborate with our Sales Enablement Content, the wider Marketing team, in-house Copywriters and Design specialists. While you'll take ownership of coordinating and creating content, you'll have the support and guidance of experienced colleagues to help strengthen messaging, enhance storytelling and ensure all content is delivered to a consistently high standard.
We're looking for someone who will thrive in a collaborative, creative and strategic environment where content truly makes an impact - you will be able to grow your marketing, content and copywriting skills through hands-on experience and mentorship, gain exposure to global campaigns and cross-functional projects that shape brand storytelling.
This is a blended / hybrid role with some weekly presence required in our Bishopsgate head office.
The position is permanent and so the ability to work permanently without current or future need for visa support or sponsorship is essential - Student / PSW / Graduate visas are not acceptable in this instance.
Key responsibilities
Case studies + client storytelling

Coordinate the end-to-end development of client and project case studies, from proactive story identification through to final publication
Partner with Sales Enablement and Client Engagement teams to maintain a pipeline of case study opportunities aligned to growth priorities
Partner with stakeholders to identify case study opportunities at briefing stage, align on measurable KPIs, conduct interviews and extract key insights to create compelling client and project success stories
Write and develop case studies that clearly communicate business challenges, solutions, outcomes and impact
Maintain case study templates, processes and best practices to improve consistency and efficiency
Work alongside the Sales Enablement Content Manager to ensure case studies are accessible, up-to-date and effectively shared across the business
Identify opportunities to repurpose client stories into social content, presentations, digital assets and video case studies
Ability to brief, coordinate and manage shoot and editing of content
Proactively identify new client success stories and project highlights that can support future growth initiatives

Awards program support + coordination

Coordinate the annual awards program, identifying new opportunities and maintaining visibility of key opportunities, deadlines and submission requirements
Partner with client teams and internal stakeholders to identify award-worthy projects and campaigns
Manage the collection of information, supporting materials and stakeholder contributions for submissions
Draft and develop compelling award entries that demonstrate innovation, impact and measurable business outcomes
Collaborate with team members to ensure submissions are accurate, on-brand and delivered on time
Maintain an archive of award submissions, supporting materials and results

Growth content support

Support the development of growth-focused content requests from across the business
Set and maintain best practice with growth content support in partnership with - with an eye to market and competitors
Create and update client one-pagers, credentials documents, capability summaries and other sales support materials
Ensure all content aligns with brand guidelines, messaging frameworks and business objectives
Maintain and organize shared content resources, templates and libraries

Collaboration + stakeholder management

Build strong working relationships across Marketing, Sales Enablement and Client Engagement teams
Collaborate with our in-house copywriter to strengthen messaging, storytelling and content quality
Partner with designers to create visually engaging content assets
Support content planning by identifying storytelling opportunities and emerging content needs
Contribute to continuous improvements in content workflows, processes and stakeholder engagement
Support on wider marketing comms projects where required, and where manageable

Knowledge, skills + experience

Experience in content marketing, communications, copywriting, journalism or a related field
Ideally experience crafting pitch content in an agency environment
Exceptional writing, editing and proofreading skills
Strong storytelling ability, with the confidence to transform complex information into engaging and commercially relevant narratives
Experience creating case studies, client success stories, business communications or similar content
Excellent organizational and project management skills, with the ability to manage multiple priorities simultaneously
Strong ability to build, develop and manage stakeholders with effective communication skills, including managing conflicting feedback and reaching right resolution
Experience working within a B2B marketing environment
High attention to detail and commitment to producing quality work

What success looks like

A strong library of case studies is maintained and regularly refreshed, providing stakeholders with accessible, high-impact proof points that support growth
Trusted relationships are built across the business, enabling effective stakeholder management and cross-functional collaboration
A consistent awards management program is in place, with clear processes and standards that drive high-quality submissions and maximize recognition opportunities
Compelling growth content, sales collateral and client stories showcase expertise, impact and client success, strengthening brand credibility and supporting commercial objectives

#LI-JW1
#LI-Hybrid