Growth Marketing Coordinator
Description
About Equity Medical
Equity Medical is a growing clinical research site network with locations in New York, Kentucky and Tennessee, and more on the way. Patient recruitment drives everything we do, and our digital campaigns connect patients in our communities with studies that matter.
Position summary
We’re seeking a highly organized Digital Growth Marketer to execute recruitment campaigns for clinical research studies across our growing network of U.S. sites. You’ll report to the Director of Marketing & Patient Acquisition and own the operational side of our campaigns: getting ads approved, launched and running cleanly, and making sure every lead reaches our recruitment team.
The ideal candidate is detail-oriented, comfortable juggling multiple studies at once, experienced with Meta and Google advertising, digital marketing operations and has experience with Salesforce.
Responsibilities
Campaign execution
Build, launch and maintain paid campaigns on Meta (Facebook and Instagram)
Implement the strategies, budgets, targeting, creative and messaging set by the Director of Marketing
Build and update Meta lead forms
Assist with landing-page updates and campaign tracking
Perform routine optimizations under the direction of the Director of Marketing
Support new study launches across multiple markets
Ad approvals and compliance
Coordinate submission of advertising materials for sponsor and IRB approval
Track materials through review and keep organized records of submitted, approved, revised and retired versions
Ensure only currently approved materials are live in any campaign
Coordinate revisions with the internal team when a sponsor or IRB requests changes
Quality control and lead flow
QA every campaign before launch: targeting, budgets, URLs, forms, tracking and creative
Monitor live campaigns for delivery issues, rejected ads, broken links and lead-routing errors
Verify leads flow correctly into Salesforce and the right recruitment workflows
Organization and reporting
Maintain naming conventions and organized ad accounts
Keep Salesforce and relevant platforms current for active studies, campaign status, approvals, budgets and materials
Compile recurring campaign performance reports
Support other digital marketing and recruitment initiatives as needed
Qualifications
2+ years of experience in digital marketing or paid social advertising
Hands-on experience with Meta Ads Manager
Salesforce experience
Google Ads experience
Strong organizational and project-management skills, with high attention to detail
Excellent written and spoken English
Comfortable with spreadsheets, project trackers and CRM systems
Able to manage multiple campaigns and deadlines at once
Available during US Eastern business hours
Nice to have
Healthcare, clinical research, pharmaceutical or other regulated advertising experience
Experience working with a U.S. based team
Spanish fluency
What we offer
Full-time, long-term contractor role paid monthly in USD Competitive Compensation
A chance to grow with an expanding research network
Location: Remote - Argentina, Colombia, Dominican Republic, Costa Rica
Skills required for this job:
- Clinical research
- Customer relationship management (CRM)
- Digital marketing
- Google Ads
- Growth marketing
- Healthcare
- Meta Ads Manager
- Paid social campaigns
- Pharmaceutical advertising
- Salesforce