GTM Engineer
Posted Updated
Description
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<p class="MsoNormal"><b><span lang="en-us" style="font-size:9pt;line-height:107%;font-family:Verdana, sans-serif;" xml:lang="en-us">About Us</span></b></p><p></p>
<p class="MsoNormal" style="margin-top:12pt;margin-right:0cm;margin-bottom:12pt;margin-left:0cm;"><span lang="en-us" style="font-size:9pt;line-height:107%;font-family:Verdana, sans-serif;" xml:lang="en-us">Darwinbox is Asia’s
fastest growing SaaS based HR Technology platform. A brainchild of alumni from
the country’s most distinguished institutions (IIT/IIM/XLRI) and organizations
(McKinsey, EY, Google), Darwinbox is the preferred technology partner of 1000+
global enterprises with more than 4 million+ employees using the platform.</span></p><p></p>
<p class="MsoNormal" style="margin-top:12pt;margin-right:0cm;margin-bottom:12pt;margin-left:0cm;"><span lang="en-us" style="font-size:9pt;line-height:107%;font-family:Verdana, sans-serif;" xml:lang="en-us">Our end-to-end HCM
technology suite competes with the best in the business and has won against
giants such as SAP, Oracle and Workday several times to acquire iconic
enterprise customers ranging from the largest conglomerates to unicorns, such
as, Adani, Mahindra, Kotak, TVS, Arvind, Nivea, Puma, Swiggy, Paytm, Bigbasket
and Delhivery.</span></p><p></p>
<p class="MsoNormal" style="margin-top:12pt;margin-right:0cm;margin-bottom:12pt;margin-left:0cm;"><span lang="en-us" style="font-size:9pt;line-height:107%;font-family:Verdana, sans-serif;" xml:lang="en-us">Backed by Sequoia,
Microsoft, KKR and Partners Group, and recognized by global analysts such as
Gartner and Forrester, we are scaling rapidly across markets. This is a
rocketship, and we’re just getting started.</span></p><p></p>
<p class="MsoNormal"><span lang="en-us" style="font-size:9pt;line-height:107%;font-family:Verdana, sans-serif;" xml:lang="en-us"> </span></p>
<p class="MsoNormal"><b><span lang="en-us" xml:lang="en-us">About
the Role</span></b></p><p></p><p class="MsoNormal"><span lang="en-us" xml:lang="en-us">As a GTM
Engineer, you will embed across Marketing, SDRs, Sales, and Pre-Sales — mapping
how work actually gets done, then engineering better versions of those
workflows using AI. You will lead AI and technology implementation across all
marketing functions, enabling the team to move faster, produce more, and make
smarter decisions.</span></p><p></p><p class="MsoNormal"><span lang="en-us" xml:lang="en-us">This is an
AI-first role in the truest sense. You will not just use AI tools — you will
build them. You will design systems, automate workflows, prototype internal
tooling, and deploy solutions that generate compounding returns for the entire
GTM engine.</span></p><p></p><p class="MsoNormal"><span lang="en-us" xml:lang="en-us"> </span></p><p></p><p class="MsoNormal"><b><span lang="en-us" xml:lang="en-us">What You
Will Do</span></b></p><p></p><p class="MsoNormal"><b><span lang="en-us" xml:lang="en-us">1.
AI-Native Workflow Engineering</span></b></p><p></p><p class="MsoNormal"><span lang="en-us" xml:lang="en-us">• Identify
high-friction workflows across the GTM org and rebuild them with AI at the
core.</span></p><p></p><p class="MsoNormal"><span lang="en-us" xml:lang="en-us">• Build
and deploy automation pipelines using n8n, Make, Clay, and LLM APIs — replacing
manual effort with intelligent, signal-driven systems.</span></p><p></p><p class="MsoNormal"><span lang="en-us" xml:lang="en-us">• Use
AI coding tools (Claude Code, Cursor, Copilot) to build internal tools,
scripts, and dashboards without engineering dependencies. If the tool you need
does not exist, build it yourself.</span></p><p></p><p class="MsoNormal"><b><span lang="en-us" xml:lang="en-us">2.
AI-Powered Content & Demand Generation</span></b></p><p></p><p class="MsoNormal"><span lang="en-us" xml:lang="en-us">• Build
a content automation pipeline for Answer Engine Optimization (AEO) — so
Darwinbox surfaces in every relevant AI-driven buyer conversation, at scale.</span></p><p></p><p class="MsoNormal"><span lang="en-us" xml:lang="en-us">• Design
and deploy AI-powered outbound systems that personalize messaging at the
account and persona level, replacing manual sequencing with intelligent,
signal-driven outreach.</span></p><p></p><p class="MsoNormal"><span lang="en-us" xml:lang="en-us">• Experiment
with warm-up sequences, inbox health, deliverability, and multi-channel
orchestration across email and LinkedIn.</span></p><p></p><p class="MsoNormal"><b><span lang="en-us" xml:lang="en-us">3.
MarTech Stack & AI Tool Ownership</span></b></p><p></p><p class="MsoNormal"><span lang="en-us" xml:lang="en-us">• Own
the evaluation, onboarding, and integration of AI and MarTech tools: HubSpot,
Clay, Apollo.io, Cognism, HeyReach, Instantly, and whatever emerges next.</span></p><p></p><p class="MsoNormal"><span lang="en-us" xml:lang="en-us">• Audit
tech spend, eliminate redundancy, and optimize for leverage. If a new AI tool
could make the team 2x more effective, you are testing it that week — not that
quarter.</span></p><p></p><p class="MsoNormal"><b><span lang="en-us" xml:lang="en-us">4.
Reporting, Analytics & Data Intelligence</span></b></p><p></p><p class="MsoNormal"><span lang="en-us" xml:lang="en-us">• Build
real-time dashboards for campaign performance, pipeline contribution, and GTM
efficiency.</span></p><p></p><p class="MsoNormal"><span lang="en-us" xml:lang="en-us">• Analyze
funnel metrics and surface actionable insights using SQL, automation, or
whatever tool fits the question.</span></p><p></p><p class="MsoNormal"><span lang="en-us" xml:lang="en-us">• Automate
CRM hygiene, data enrichment, and reporting workflows, so the team always works
with clean, reliable data.</span></p><p></p><p class="MsoNormal"><b><span lang="en-us" xml:lang="en-us">5.
Process Design & Governance</span></b></p><p></p><p class="MsoNormal"><span lang="en-us" xml:lang="en-us">• Map
existing GTM processes, identify inefficiencies, and implement automation for
speed and accuracy.</span></p><p></p><p class="MsoNormal"><span lang="en-us" xml:lang="en-us">• Document
all workflows and maintain a system of record for automation. Ensure compliance
with data governance standards.</span></p><p></p><p class="MsoNormal"><b><span lang="en-us" xml:lang="en-us"> </span></b></p><p></p><p class="MsoNormal"><b><span lang="en-us" xml:lang="en-us"> </span></b></p><p></p><p class="MsoNormal"><b><span lang="en-us" xml:lang="en-us">Who
Should Apply</span></b></p><p></p><p class="MsoNormal"><span lang="en-us" xml:lang="en-us">• <b>AI
builder:</b> You build with AI, not just prompt it.</span></p><p></p><p class="MsoNormal"><span lang="en-us" xml:lang="en-us">• You
have used Claude Code, Cursor, or Copilot to ship real things: tools,
automations, dashboards, scripts. Going from a problem statement to a working
prototype without filing an engineering ticket is table stakes.</span></p><p></p><p class="MsoNormal"><span lang="en-us" xml:lang="en-us">• Hands-on
experience with automation and integration tools: n8n, Clay, Make, Zapier, or
similar.</span></p><p></p><p class="MsoNormal"><span lang="en-us" xml:lang="en-us">• Comfort
with SQL and APIs — enough to pull, transform, and load data independently.</span></p><p></p><p class="MsoNormal"><span lang="en-us" xml:lang="en-us">• Engineering
rigor: you break ambiguous problems into first-principles components and own
them end-to-end.</span></p><p></p><p class="MsoNormal"><span lang="en-us" xml:lang="en-us">• Obsession
with outcomes. You are not done when it is built — you are done when it is
measurably working.</span></p><p></p><p class="MsoNormal"><span lang="en-us" xml:lang="en-us">•
• Graduated from a
top-tier institution (think IIT, NIT, BITS, or equivalent).</span></p><p></p><p class="MsoNormal"><span lang="en-us" xml:lang="en-us"> </span></p><p></p><p class="MsoNormal"><b><span lang="en-us" xml:lang="en-us">Required
Skills & Experience</span></b></p><p></p><p class="MsoNormal"><span lang="en-us" xml:lang="en-us">· 2-6
years in content marketing for B2B / SaaS (HR tech experience is a plus).</span></p><p></p><p class="MsoNormal"><span lang="en-us" xml:lang="en-us">· Exceptional
writing, editing, and storytelling abilities.</span></p><p></p><p class="MsoNormal"><span lang="en-us" xml:lang="en-us">· Experience
with content calendars, editorial planning, and project workflows.</span></p><p></p><p class="MsoNormal"><span lang="en-us" xml:lang="en-us">· Familiarity
with SEO fundamentals and performance analytics.</span></p><p></p><p class="MsoNormal">
</p><p class="MsoNormal"><span lang="en-us" xml:lang="en-us">· Strong
understanding of buyer personas, content funnels, and GTM alignment.</span></p><div class="MsoNormal" align="center" style="text-align:center;">
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