GTM Engineer

What you’ll do

Campaigns

• Turn marketing strategy into campaign plans, timelines and deliverables tied to growth goals.

• Build, QA and launch email campaigns, nurtures and partner communications.

• Own the master marketing calendar and keep every launch on time and accurate.

• Webinars, events and launches

• Run partner and prospect webinars end to end: scheduling, promotion, speakers, run-of-show, follow-up and recordings.

• Work with field marketing on MSP events: pre- and post-event promotion, lead list uploads, and MQL and pipeline reporting.

• Coordinate product launches and announcements across all channels.

HubSpot ownership and operations

• Act as marketing’s HubSpot administrator and super user, in sync with Revenue Operations and Sales Operations.

• Gather requirements, document every change, and manage our HubSpot agency.

• Build workflows, automation, integrations and field mapping using best practices.

• Own lead scoring, nurture, enrichment and reporting workflows across the full funnel.

• Keep the database clean, working with operations teams on data governance.

Martech, data and measurement

• Manage integrations across HubSpot

• Set up tracking from sign-up onward so attribution and the customer journey are measured accurately.

• Own dashboards and KPIs, run A/B tests, and turn results into clear recommendations.

Collaboration

Work closely with all GTM teams: operations, sales and customer success.

Manage agencies and vendors, flag risks early, and document processes so marketing scales.

What you bring

• 5 to 7 years in marketing operations, growth or demand generation, including hands-on HubSpot administration.

• Proven experience with workflow automation, lead scoring, database management and martech integrations

• Webinar and email campaign execution experience.

• Strong analytical skills and the ability to turn data into action.

• Highly organized and detail-oriented, a clear communicator, and able to run multiple projects on your own.

• B2B SaaS or cybersecurity experience, ideally marketing to MSPs or through a channel model.

Compensation: $100,000-$140,000