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ELP Consult Ltd.

GTM Senior Manager/Director of smartphone

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Description

Key Responsibilities:

  • Product Roadmap Planning: * Gain deep insights into the competitive landscape and channel partner demands within the European mobile phone market.

    • Understand user needs and translate frontline sales feedback into actionable requirements to optimize product planning, definition, and future iterations.

  • Go-to-Market (GTM) Strategy & Execution: * Develop comprehensive GTM strategies (including but not limited to product launch cadence, portfolio mix, pricing frameworks, and retail placement strategies) with the ultimate goal of maximizing long-term product returns (sales volume, revenue, and profitability).

    • Drive and coordinate cross-functional teams—including Sales, Marketing, and Product—to ensure the seamless execution of GTM strategies.

  • End-to-End Product Lifecycle Management: * Lead the sales team in demand forecasting and align manufacturing capacity accordingly.

    • Monitor sales performance and inventory levels throughout the entire product lifecycle, making proactive adjustments as needed.

    • Formulate and execute end-of-life (EOL) and inventory clearance strategies.

    • Maintain strict control over supply allocation and pricing stability across the lifecycle to secure the overall commercial success and financial performance of the product.

  • S&OP Coordination (Sales & Operations): * Serve as the key liaison between Sales and Production/Supply Chain modules to guarantee timely product delivery in alignment with supply demands.



Requirements

  • Industry Experience: * 5–7+ years of professional experience, with a deep understanding of the smartphone or IoT industry.

    • Proven track record of leading the successful launch of at least one or more product categories (Smartphones, Tablets, Wearables, or Hearables) is highly preferred.

  • Product & Project Management: * Demonstrated capability to formulate and execute end-to-end solutions throughout the product lifecycle.

    • Strong multi-tiered project management skills, with the ability to maximize product returns through strategic inventory control and price management.

  • Commercial Strategy: * Deep insight into online and offline business models, distribution channels, marketing, and commercial operations, backed by hands-on operational experience.

  • Language Skills: * Professional proficiency in both Chinese and English; able to use both as working languages.



Skills

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