Head of Analytics and Targeting

You will manage and buy native, banner and video advertising and run CPA campaigns. You will analyze end-to-end analytics data and optimize conversion funnels. You will distribute traffic via affiliate programs, test and develop creative content, coordinate with PR, SMM and trading, and run retargeting to improve performance.

Responsibilities

• Procure native advertising
• Purchase banner advertising
• Manage CPA campaigns
• Purchase video advertising
• Optimize analytics and conversions
• Distribute traffic via affiliate programs
• Test and develop creative content
• Coordinate with PR SMM and trading departments
• Run retargeting

Requirements

• Experience in working with crypto-currency projects
• Experience in working with end-to-end analytics systems
• Analytical mindset
• Experience in working with crypto-exchange partner networks
• Ability to perform tasks quickly and accurately
• Ability to bypass FB and Google limitations
• Punctuality and diligence
• Experience in working with analytics systems other than GA (Ninjacat Mixpanel Thrivehive Looker Funnel.io Bizible Maroon.ai)
• Spoken English along with German French Korean and Chinese
• Ability and willingness to relocate