Head of Business Development Greater China Ads
Posted Updated
You will build relationships with game studios, publishers, and brand advertisers across Greater China. You will own the sales cycle from prospecting through onboarding, assess partner goals, create rewarded advertising strategies, analyze market intelligence, and represent advertising capabilities at events and partner meetings.
Responsibilities
- Prospect and close game studios, publishers, and brand advertisers across Greater China
- Execute the complete sales cycle from outreach through contract execution and onboarding
- Conduct discovery sessions to assess marketing, user acquisition, and monetization goals
- Create tailored rewarded advertising strategy briefs
- Gather and synthesize competitive and market intelligence
- Represent advertising capabilities at industry events, partner meetings, and regional forums
- Prepare pipeline reports, onboarding summaries, market intelligence reports, and event debriefs
Requirements
- 8+ years of experience in business development, ad sales, or partnerships in gaming, mobile advertising, or ad tech
- At least 3 years carrying a direct revenue quota
- Proven record closing deals with game studios, publishers, or brand advertisers
- Existing active network among China-based game developers, publishers, media buyers, or brand-side buyers
- Hands-on experience with performance or rewarded advertising models such as offerwalls, rewarded video, user acquisition, or monetization SDKs
- Fluency in eROAS, CPI, CPA, ARPDAU, LTV, and fill rate metrics
- Experience with prospecting, discovery, commercial structuring, contract negotiation, and onboarding
- Native or fluent Mandarin and professional English
- Ability to present to local partners and report to global stakeholders
- Ability to produce pipeline reports, strategy briefs, market intelligence, and event debriefs
- Willingness to travel across the region