Head of Commercial Growth

Main Responsibilities:

• Deliver profitable sales targets by managing assigned territories and channels.
  
• Develop and implement action plans to ensure consistent coverage and expansion in designated markets.
  
• Accelerate growth across categories through RTM design, customer acquisition, and team setup.
  
• Continuously assess and refine RTM models to strengthen customer networks.
  
• Identify long-term growth opportunities in channels and categories and design strategies to capture them.
  
• Review and validate sales plans to ensure alignment with broader business priorities.
  
• Build team capabilities, embed a culture of execution, and encourage coaching as a core management practice.
  
• Define strategies, KPIs, and investment needs to strengthen key channels and prepare cases for implementation.
  
• Conduct frequent market visits (about 70% of the time) to enhance customer and consumer engagement.
  
• Collaborate with other functions such as operations and logistics to ensure a seamless customer experience.
  
• Ensure compliance with standard operating procedures, with emphasis on safety and minimising deviations.
  

Requirements

• Bachelor’s degree required; MBA preferred.
  

• 12–15 years of commercial experience across consumer marketing and/or customer management.
  

• Extensive experience in the Telcos, technology or logistics industry with a strong track record in delivering results.
  

• Proven ability to lead and coach large, remote teams.
  

• Experience integrating field sales operations with support functions for seamless execution.
  

• Strong commercial awareness, customer focus, and ability to influence stakeholders.
  

• Excellent interpersonal and written/oral communication skills.
  

• Willingness and ability to travel extensively (up to 70% field time).