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Head of Customer Support & Success

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Description

We are an ambitious, fast-growing iGaming company delivering high-quality entertainment and an exceptional player experience across Tier 1 and Tier 2 European markets. As we scale, we are looking for a commercially minded Head of Customer Support & Success to build and lead a function that does more than answer tickets. It will protect player satisfaction, drive deposits and retention, and operate as a revenue-generating part of the business.

Your Mission

You will own the design, leadership and continuous optimisation of our Customer Support & Success operation. You will combine lean processes, hands-on AI and automation, and data-driven player engagement to deliver faster, better service at scale.

Your Key Responsibilities

Leadership & Operations
  • Build and manage a lean, technology-driven, multilingual Customer Support department, with full ownership of structure, processes and performance.
  • Recruit, train, mentor and quality-check agents and team leads. Establish performance management, retention and personal and departmental KPI baselines.
  • Build strong, business-oriented collaboration with Platform, Development, BI, Marketing, Promo, Product and third-party partners.
  • Design and implement transparent support procedures, policies and standards.
Commercial Processes

Launch, review and refine the processes covering:

  • Sales and deposit conversion via Live Chat, Phone, SMS and Messenger Apps, including payment method suggestions, failed-deposit resolution and KYC collection
  • Player onboarding and activation, and pre-VIP / VIP reach-outs
  • Upsell and cross-sell, with scripts and coaching, in coordination with Marketing, Promo and Product
  • Player reactivation, retention and loyalty workflows
  • Emergency and non-standard situation handling
  • Critical issue reporting, escalation and resolution
  • Product reputation: monitoring social media and review platforms
Technology, AI & Automation
  • Implement and configure Live Chat, ticketing and omni-channel CRM systems that pool player data for effective service.
  • Hands-on implementation of automations, support bots, multilingual self-service guides and AI-driven support solutions to handle critical load.
  • Introduce AI-based QA of service quality.
  • Develop player profiling, data-driven personalisation and new engagement and re-engagement formats. Contribute to UX/UI and product development through player research and feedback.
Knowledge, Measurement & Reporting
  • Create and maintain a knowledge base for onboarding, training and daily operations, with documented workflows for internal procedures and external collaborations.
  • Define, monitor and report main and secondary KPIs, plus department-level business-impact metrics, with transparent tracking of initiatives and their financial outcomes.
  • Partner with BI on reliable reporting and data-informed decision-making.

What We're Looking For

  • Proven leadership in Customer Support / Success within iGaming, ideally in European T1/T2 markets
  • Track record of building and scaling efficient, tech-enabled support teams
  • A commercial mindset, with experience turning support into a driver of deposits, retention and VIP development
  • Hands-on experience implementing CRM, Live Chat, ticketing, telephony and omni-channel solutions
  • Practical experience deploying automation, chatbots and AI tools in support operations
  • Data-driven approach, with experience building KPI frameworks and business-impact reporting
  • Excellent communication skills and the ability to influence cross-functional stakeholders
  • Player-centric approach that balances empathy with commercial acumen
  • Familiarity with best practice from leading iGaming operators is a plus
  • Upper-Intermediate English; additional European languages are a bonus

Why Join Us?

  • Shape the player experience of a high-growth iGaming brand
  • Full ownership: build and redesign the department your way
  • A real mandate to innovate with AI and automation
  • Work with an international, ambitious team
  • Competitive compensation plus performance-based incentives

Skills

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